How to Use WordPress to Bring Your Small Business Out of the Startup Phase

Small businesses tend to be greatly disadvantaged owing to the fact that they do not have the financial power to purchase expensive technology that will drive the business to greater heights. However, one thing that many business persons forget is that you do not need the technology that is being used by your competitors in order to succeed. There are two options here: you can get technology custom made for your business or you can get technology that is available to your business and make the most of it. What you should be looking for is technology that allows your business to run smoothly in other words technology that meets the needs of your business.

Internet technology

The advent of internet technology has completely converted how life works for a majority of people. There is nothing that you cannot do for the internet today, be it, shopping for clothes and shoes in Milan or even conducting business on-line. Internet technology is probably the finest technology for businesses in the 21^st century. If you do not have this in your business, then definitely you are not going to be doing well at all.

The best thing about internet technology is that it is very flexible. Think of technology like WordPress- now this is great technology. WordPress is the finest content management system that is available in the market today. It is also the most popular one. People are using it as a platform to run their businesses. WordPress is really easy to use and it is extremely flexible as well. There is not a single kind of website that you cannot have on WordPress from the finest of auction sites to the coolest of e-commerce websites.

Moving on from the start-up phase

Moving a business from the start-up phase to the next stage of growth can be quite a problematic activity. This is where WordPress and the internet come to save the day. WordPress has been touted to be the best site builder for businesses of all kinds. There are other platforms that you can use for the activity, but WordPress is the best because there are lots of resources available for you to use whenever you are stuck. The first step to taking your business from the start-up phase is to build a website with WordPress.

There are two options available for you. You could use the free WordPress-hosted site building service. You will choose from a number of present themes. This makes it possible for you to personalize your website the way you want. There are however some problems that people have with these sites. For starters, your domain name will be wordpress.com and this is not good enough for most people. You will also be sharing SEO with WordPress.

Still, it has its innumerable perks. For instance, it is absolutely free. As a matter of fact, you can create that website right now. This is one of the best things about WordPress for small businesses. You get the opportunity to build your own site in the way you want and you do not have to pay a fee that could easily cover half the national debt in the process. It is possible to use this site to bring your business to heights that you could never imagine.

Plan B for your business site

There is an alternative to using this method when building your small business website. You could get a self-hosted WordPress site. Of course you will not be hosting the site by yourself. As a matter of fact, you will have to do some serious shopping for hosting service providers. When you get the best web hosting service, then you should not have a problem with your site. You are on track to getting your small business from the start-up stage and ready for growth.

Remember, as mentioned earlier, you will find tons of information on-line concerning how to use WordPress. Some of these articles are written with web developers in mind and some of us honestly do not want to become web developers. If all you want to do is create a fantastic site and get it to the top of the pack then the steps are really simple.

1. Come up with a name for your site

A high performance website will have an interesting name, one that is easy to remember and one that tells of what the site entails.

2. Get the web hosting service

This should not be a problem. The problem you will have is choosing from the vast array of many web hosting service providers already available.

3. Install WordPress

Installing WordPress as your website’s content management system should not be a problem at all. Through the WordPress website you will get a simple yet very detailed guide as to how you should install it.

4. Choose a website design for your site

This is another task that might pose a bit of a problem if you are one of those people who tend to be indecisive when you are bombarded with a whole lot of great options. Basically web design is all about selecting from a bunch of themes and getting the one that will work excellently without compromising your site. WP Dean is the place to go searching for WordPress themes that will work excellently for your start-up business.

It is important to remember that the design of a fashion blog will always be different from that of a financial blog. All sites have designs that are unique to them. This means that the colours will always vary from one site to another one.

Conclusion