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Mobile Gambling is the Fastest Growing Genre in Wireless Technology

Published on 06 September 13
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It is a matter of common consent among business analysts that mobile phone technology is the fastest growing form of technology, not merely in the contemporary world, but in the history of the human race. There are numerous pieces of reportage and studies that indicate this, and new ones seem to appear on an almost weekly basis. With mobile phone technology having been shown consistently to be the fast growing global technology in human history, just days ago a study reported on this mobile casino website indicated that tablet computing could possibly have even exceeded the speed of growth in the mobile phone market, to become the new fastest growing technology in human history.
Some of the figures that were used to produce this report give a stark indication of the speed with which this technology has been adopted all over the world on an almost uniform basis. It is not merely in the more obvious Western markets that mobile technology is achieving massive market penetration, mobile technology is literally spreading like wildfire in the so-called developing world and emerging economies. For example, tablet sales in India rose 400 percent in 2012, while sales in Southeast Asia have grown 101 percent within just one calendar year.
Given the fact that this is such a massively profitable and popular form of technology, it comes as no surprise that there has been a huge amount of research also carried out with regard to the various sectors of the mobile market itself. And with regard to this, it has been strongly indicated by business analysts around the world that not only is mobile technology the fastest growing form of tech in history, but the general consensus of opinion is that mobile gaming has been the fastest growing and most profitable phenomenon in the wireless market. Figures indicated that this market quadrupled between 2003 and 2005 alone, while European mobile gaming operators believe that the market within the worldâs traditionally wealthiest continent will grow at a rate of between 30 and 40 percent on an annual basis.
When one considers the rationale behind this rapid growth, there are a number of easy recognizable reasons for it. The most obvious of these is simply that mobile gambling consumers typically have their mobile phones and / or tablet computers with them at all times. There has been a study carried out in Britain recently which has identified an intriguing - and some might say worrying! - phenomenon; namely that half the country suffers from "nomophobia". This isnât the fear of garden gnomes, it is the terrifying gnawing trepidation that the majority of British people feel that they will forget their mobile phone and be separated from it for a significant period of time.
While one can joke, or indeed be genuinely concerned, about such a social phenomenon, what can also be easily deduced from this is that consumers have more than a merely passive relationship, or one defined by necessity, with their mobile devices; this is a positively emotional and affectionate relationship. Thus, as well as constant availability that the mobile platform offers, people also positively want to use them due to how much they enjoy them and the positive feelings that they engender in users. Any business will recognize that this is the sort of relationship that offers fertile commercial opportunities.
Thus, the mobile channel is always open, and people are typically always open to the mobile channel. Thus, mobile phones and tablets offer ideal opportunities for gambling and gaming apps to be delivered straight to consumers. This combination of convenience, consumer value and rapid market penetration has made mobile phones a hugely successful commercial platform, particularly for gambling. Thus, the mobile medium is expected to present unique opportunities to penetrate new markets and exponentially grow gambling business for years to come.
Analysts also believe that many of the barriers which have prevented consumers from participating in mobile gambling are being eradicated. The fourth generation of mobile phone technology has provided increased computing power to mobile devices, while several generations of mobile devices being released has lead to a situation today where high-end smartphones deliver visuals that are of comparable standard to HD television sets that one could find in living-rooms all over the world. For example, the Samsung Galaxy S4 delivers visuals in full HD 1080p clarity that have made the device a market leader.
Secondly, at one time purchasing the best smartphones on the market could be prohibitively expensive, particularly for those in developing markets and emerging economies. But as the technology becomes cheaper, so young people all over the world are finding that they are no longer priced out of the smartphone marketplace.
Thirdly, there has been a real push to improve the security aspects of mobile technology. This was a major worry in the early days of smartphones, but with mobile phones increasingly being used for financial and banking services, the need to beef up the security aspects of phones has been paramount. Thus, increasingly, mobile phone platforms provide an excellent and secure platform for gambling, with the need for safe financial transactions that this entails.
And technical challenges like mobile radio network latency, quality of mobile services, guaranteed content delivery, and lack of network coverage or capacity have all been steadily overcome, as major players in the industry see the potential for this technology to become one of the biggest commercial markets in the world.
In short, there are many positives for the future of mobile gambling going forward, while many of the negatives that may have held the industry back slightly in its early days are now very much a thing of the past. The future looks extremely bright.










It is a matter of common consent among business analysts that mobile phone technology is the fastest growing form of technology, not merely in the contemporary world, but in the history of the human race. There are numerous pieces of reportage and studies that indicate this, and new ones seem to appear on an almost weekly basis. With mobile phone technology having been shown consistently to be the fast growing global technology in human history, just days ago a study reported on this mobile casino website indicated that tablet computing could possibly have even exceeded the speed of growth in the mobile phone market, to become the new fastest growing technology in human history.

Some of the figures that were used to produce this report give a stark indication of the speed with which this technology has been adopted all over the world on an almost uniform basis. It is not merely in the more obvious Western markets that mobile technology is achieving massive market penetration, mobile technology is literally spreading like wildfire in the so-called developing world and emerging economies. For example, tablet sales in India rose 400 percent in 2012, while sales in Southeast Asia have grown 101 percent within just one calendar year.

Given the fact that this is such a massively profitable and popular form of technology, it comes as no surprise that there has been a huge amount of research also carried out with regard to the various sectors of the mobile market itself. And with regard to this, it has been strongly indicated by business analysts around the world that not only is mobile technology the fastest growing form of tech in history, but the general consensus of opinion is that mobile gaming has been the fastest growing and most profitable phenomenon in the wireless market. Figures indicated that this market quadrupled between 2003 and 2005 alone, while European mobile gaming operators believe that the market within the worldâs traditionally wealthiest continent will grow at a rate of between 30 and 40 percent on an annual basis.

When one considers the rationale behind this rapid growth, there are a number of easy recognizable reasons for it. The most obvious of these is simply that mobile gambling consumers typically have their mobile phones and / or tablet computers with them at all times. There has been a study carried out in Britain recently which has identified an intriguing - and some might say worrying! - phenomenon; namely that half the country suffers from "nomophobia". This isnât the fear of garden gnomes, it is the terrifying gnawing trepidation that the majority of British people feel that they will forget their mobile phone and be separated from it for a significant period of time.

While one can joke, or indeed be genuinely concerned, about such a social phenomenon, what can also be easily deduced from this is that consumers have more than a merely passive relationship, or one defined by necessity, with their mobile devices; this is a positively emotional and affectionate relationship. Thus, as well as constant availability that the mobile platform offers, people also positively want to use them due to how much they enjoy them and the positive feelings that they engender in users. Any business will recognize that this is the sort of relationship that offers fertile commercial opportunities.

Thus, the mobile channel is always open, and people are typically always open to the mobile channel. Thus, mobile phones and tablets offer ideal opportunities for gambling and gaming apps to be delivered straight to consumers. This combination of convenience, consumer value and rapid market penetration has made mobile phones a hugely successful commercial platform, particularly for gambling. Thus, the mobile medium is expected to present unique opportunities to penetrate new markets and exponentially grow gambling business for years to come.

Analysts also believe that many of the barriers which have prevented consumers from participating in mobile gambling are being eradicated. The fourth generation of mobile phone technology has provided increased computing power to mobile devices, while several generations of mobile devices being released has lead to a situation today where high-end smartphones deliver visuals that are of comparable standard to HD television sets that one could find in living-rooms all over the world. For example, the Samsung Galaxy S4 delivers visuals in full HD 1080p clarity that have made the device a market leader.

Secondly, at one time purchasing the best smartphones on the market could be prohibitively expensive, particularly for those in developing markets and emerging economies. But as the technology becomes cheaper, so young people all over the world are finding that they are no longer priced out of the smartphone marketplace.

Thirdly, there has been a real push to improve the security aspects of mobile technology. This was a major worry in the early days of smartphones, but with mobile phones increasingly being used for financial and banking services, the need to beef up the security aspects of phones has been paramount. Thus, increasingly, mobile phone platforms provide an excellent and secure platform for gambling, with the need for safe financial transactions that this entails.

And technical challenges like mobile radio network latency, quality of mobile services, guaranteed content delivery, and lack of network coverage or capacity have all been steadily overcome, as major players in the industry see the potential for this technology to become one of the biggest commercial markets in the world.

In short, there are many positives for the future of mobile gambling going forward, while many of the negatives that may have held the industry back slightly in its early days are now very much a thing of the past. The future looks extremely bright.

This blog is listed under Digital Media & Games Community

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