Relevance of Cloud Load Balancer in Avoiding Spikes in Online Traffic
Published on 21 April 17
Floriya0
One of the major challenges faced by websites and web applications is managing sudden spikes in online traffic. This rapid increase can result in server crashing or downtime, costing them their customers and thus impacting their sales. In the IT world, it is imperative to offer uninterrupted services to users. A cloud load balancer is just the kind of service a business needs to offer uninterrupted, seamless, and enjoyable browsing experience to visitors.
Cloud load balancing is the process of distributing network or application traffic across a number of servers, either on demand or automatically. It uses several cloud technologies to offer a high performance, reliable, and scalable platform. The real strength of this service is that it balances loads between multiple geographic locations.
Why is it important to have a cloud load balancer?
Every website grows after a certain time period. If you don’t have technologies in place to handle traffic spikes, you will disappoint your clients and lose them. Cloud load balancing helps websites that cater to a huge traffic to respond to all the user requests at the same time without compromising on the delivery time. It ensures that your website is available to its users all the times. Cloud load balancing boosts the reliability and capacity of applications.
• A cloud load balancer offloads public key encryption and decryption as well as offers HTTP to HTTPS redirect to enable secured transactions.
• Load balancing uses the scalability feature of cloud hosting to lower the cost.
• It offers load balancing through multiple protocols including HTTP, HTTPS, LDAPS, IMAP, LDAP, POP3S, FTP, POP3, and SMTP.
• By subscribing to load balancing, companies don’t have to compromise on the level of performance while they handle any increase in traffic volumes.
• With cloud load balancing services, you get access to 24/7 support through chat, mail and phone.
• It is connected to high sped networks to offer maximum responsiveness.
• One of the major benefits of cloud loading balancing is that it ensures that the server which will be handling the request is active and capable of handling the request. Additionally, it performs health checks on applications running on the cloud. This nullifies any chances of error or poor user experience.
• An IP address is assigned to each load balancer that remains static. When the load balancer is active, the IP address never change. This means that if ever a server experiences traffic spikes or experiences some problems, the traffic will be routed to the nearest server to avoid downtime.
When you have a website, you want it to continuously generate traffic and perform better. You just can’t afford to have issues such as crashes, breakdowns, or slowdown. A cloud loading balancer from a cloud hosting provider is the best way to safeguard your website from any such issues.
If you are looking for a fully integrated, redundant cloud load balancer, you can get it from CloudOYE, a web hosting company that offers cloud hosting, shared hosting, dedicated hosting, colocation server hosting, and VPS hosting.
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