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3 Essential Tactics to Promote your Android App

Published on 14 January 14
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As we all know, the mobile app industry is booming at a fast pace, and there is no stoppage to it. Particularly, Android Application Development is on a rise these days, as Android apps are getting maximum downloads. Today, you can find dozens of Android apps in the Google Play store, so to make your app get noticed amid all other apps can be taxing. Regardless of how much effort you may have put in developing your mobile application, including building an appealing design or adding relevant and highly engaging content, this isnât enough to make your app a preferable one by users.

In simple words, despite how amazing and valuable your Android app may be, nothing matters if your app doesnât reach its targeted audience. A doable alternative is to market your app. The best part is that marketing or promoting your app isnât going to cost you a dime, and rather can be done within your budgetary concern. There are several lucrative tactics out there in the marketplace that you can follow, which can prove to be big help while promoting your app.

1. Increase your App Visibility on Social Media

Nowadays, almost each and every person is active on one or other social networking sites. Therefore, social media is a great and one of the foremost ways that can help promote your app among a wide number of users worldwide, without more ado. It will be really good to start promoting your app prior to the date of launch of your app in the market.

There are various ways to market your app on social media, and some of them are listed below.

Write and share a blog post about your Android app, including its launch date and a few screen shots of app design can work wonders, as it can stir up curiosity among users, to use your app.

A highly befitting way is to produce a promotional video regarding your application. Albeit reading write-ups can be a bit boring for some at time, but many people do like watching videos.

2. Go for a landing page for your app on your business website


Apart from promoting websites via search engine optimization (SEO) practices, mobile apps can also be promoted with help of SEO best practices. Simply put, make sure to have a dedicated marketing page for your newly launched or about to launch app on your existing business website. Often called as landing page, it will be act as the basis of carrying out cross-promotion amid your other advertising campaigns and linking opportunities.

3. Feedback

The idle way to know whether your app meets your customers demand or not, requires you to ask users for their view or take on your app. This can be done by asking users to rate your app and by providing reviews/comments. So, having feedback is the best alternative that regardless of the reviews you get, always guarantees to provide you advantage in some or the other way.

For an instance, you can utilize the negative reviews to keep a tab on your app performance and take help of Android App Developers to improve it accordingly. People believe in reviews over the app description that you usually provide on your website or corresponding to your application. And thus, positive app reviews will help you attract users to your app.

A Final Thought!

If you want to promote your Android app in the best possible manner, you must consider the above mentioned techniques, to enhance your app exposure exponentially.



























As we all know, the mobile app industry is booming at a fast pace, and there is no stoppage to it. Particularly, Android Application Development is on a rise these days, as Android apps are getting maximum downloads. Today, you can find dozens of Android apps in the Google Play store, so to make your app get noticed amid all other apps can be taxing. Regardless of how much effort you may have put in developing your mobile application, including building an appealing design or adding relevant and highly engaging content, this isnât enough to make your app a preferable one by users.

In simple words, despite how amazing and valuable your Android app may be, nothing matters if your app doesnât reach its targeted audience. A doable alternative is to market your app. The best part is that marketing or promoting your app isnât going to cost you a dime, and rather can be done within your budgetary concern. There are several lucrative tactics out there in the marketplace that you can follow, which can prove to be big help while promoting your app.

1. Increase your App Visibility on Social Media

Nowadays, almost each and every person is active on one or other social networking sites. Therefore, social media is a great and one of the foremost ways that can help promote your app among a wide number of users worldwide, without more ado. It will be really good to start promoting your app prior to the date of launch of your app in the market.

There are various ways to market your app on social media, and some of them are listed below.

Write and share a blog post about your Android app, including its launch date and a few screen shots of app design can work wonders, as it can stir up curiosity among users, to use your app.

A highly befitting way is to produce a promotional video regarding your application. Albeit reading write-ups can be a bit boring for some at time, but many people do like watching videos.

2. Go for a landing page for your app on your business website


Apart from promoting websites via search engine optimization (SEO) practices, mobile apps can also be promoted with help of SEO best practices. Simply put, make sure to have a dedicated marketing page for your newly launched or about to launch app on your existing business website. Often called as landing page, it will be act as the basis of carrying out cross-promotion amid your other advertising campaigns and linking opportunities.

3. Feedback

The idle way to know whether your app meets your customers demand or not, requires you to ask users for their view or take on your app. This can be done by asking users to rate your app and by providing reviews/comments. So, having feedback is the best alternative that regardless of the reviews you get, always guarantees to provide you advantage in some or the other way.

For an instance, you can utilize the negative reviews to keep a tab on your app performance and take help of Android App Developers to improve it accordingly. People believe in reviews over the app description that you usually provide on your website or corresponding to your application. And thus, positive app reviews will help you attract users to your app.

A Final Thought!

If you want to promote your Android app in the best possible manner, you must consider the above mentioned techniques, to enhance your app exposure exponentially.

This blog is listed under Development & Implementations , Mobility and E-Commerce Community

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