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Why is domain name branding important for your business?

Published on 14 February 14
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A good domain name can have a huge impact on the success of your website. It ultimately depends on how users and search engines perceive it. Initially, it was something luxurious that could only be afforded by someone who wanted to preserve and protect the brand value of his or her business. However, today these names are not just easily available can but also be obtained free of cost. Unless the company or website has a good domain, it wonât be taken seriously. Here are the most relevant reasons for getting a good domain name.
  • It must be easy to remember and memorize so that people can come back to you. Unless you have a URL that is memorable, there are very few chances of users returning to your site. This is because good domains that attract a lot of business are attractive and easy to remember.

  • Do not choose a name that is too long or difficult to spell. Go for something short and include keywords that people are looking for. The name must give a brief idea of your website and the impression it gives is very important.

  • You need to choose a name that will grow and become a brand. You must use keywords so that people can get the desired results they are looking for in a search engine. This will improve the rankings and bring relevance to the website and the purpose behind creating it.

  • If you have a domain named in an alphabetic order, there are higher chances of your site being looked up. But you must not put this into practice literally since many search engines will catch this trick and ignore your website altogether.

  • Use simple and straightforward names for your websites. Do not go with the cool approach of replacing a letter with a numerical. It is only going to create confusion amongst users whom you will have to literally spell out the words in your domain to. Here, you must go with the tried and tested formula. Take a hint from the many popular websites and companies and their domains.

  • A search engine will always show up results that are more relevant and keyword specific. So adding keywords in your domain will be very helpful.

  • If you find a suitable domain name, acquire it fast and get the job and purchase done immediately. Today, you may come across a domain that may not be available tomorrow. The longer you wait, the fewer will be your options. So, always get this task completed in the shortest possible time.

These are some of the ways a good domain name and branding it will give you more business. This is simply because an established brand will be trusted more than the others will be and it will obviously make more business. The branding of domains is something you must take very seriously ( as I did with the help of my advisers from the "UnoEuro domænenavn" provider ). Otherwise, your business will suffer in the long run.
A good domain name can have a huge impact on the success of your website. It ultimately depends on how users and search engines perceive it. Initially, it was something luxurious that could only be afforded by someone who wanted to preserve and protect the brand value of his or her business. However, today these names are not just easily available can but also be obtained free of cost. Unless the company or website has a good domain, it wonât be taken seriously. Here are the most relevant reasons for getting a good domain name.

  • It must be easy to remember and memorize so that people can come back to you. Unless you have a URL that is memorable, there are very few chances of users returning to your site. This is because good domains that attract a lot of business are attractive and easy to remember.

  • Do not choose a name that is too long or difficult to spell. Go for something short and include keywords that people are looking for. The name must give a brief idea of your website and the impression it gives is very important.

  • You need to choose a name that will grow and become a brand. You must use keywords so that people can get the desired results they are looking for in a search engine. This will improve the rankings and bring relevance to the website and the purpose behind creating it.

  • If you have a domain named in an alphabetic order, there are higher chances of your site being looked up. But you must not put this into practice literally since many search engines will catch this trick and ignore your website altogether.

  • Use simple and straightforward names for your websites. Do not go with the cool approach of replacing a letter with a numerical. It is only going to create confusion amongst users whom you will have to literally spell out the words in your domain to. Here, you must go with the tried and tested formula. Take a hint from the many popular websites and companies and their domains.

  • A search engine will always show up results that are more relevant and keyword specific. So adding keywords in your domain will be very helpful.

  • If you find a suitable domain name, acquire it fast and get the job and purchase done immediately. Today, you may come across a domain that may not be available tomorrow. The longer you wait, the fewer will be your options. So, always get this task completed in the shortest possible time.



These are some of the ways a good domain name and branding it will give you more business. This is simply because an established brand will be trusted more than the others will be and it will obviously make more business. The branding of domains is something you must take very seriously ( as I did with the help of my advisers from the "UnoEuro domænenavn" provider ). Otherwise, your business will suffer in the long run.

This blog is listed under Networks & IT Infrastructure Community

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  1. 09 May 14
    0

    Having a good domain name for your business is very important. You are true, domain name must not be too long and difficult to spell. You got a good point of views, lots of ideas and information. Last year, I started my clothing company and had taken help from one of the best naming service providing company named FrozenLemons. They provided me with a good and relevent domain name. Thanks for sharing this blog!.

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