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Do We Benefit From the Eternal Microsoft vs. Apple War?

Published on 28 February 14
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We all have to thank the two companies that have been the pioneers in advancing and popularizing technology today. Microsoft and Apple have been such great innovators in the computing industry that whatever product they launch, people are sure to patronize it. To be safe, accessories like the 3-port USB 3.0 docking station that works on both PCs and Macbooks are a big hit, not to mention practical. Even though retailers have made decent profits from products made by Asus and other manufacturers, they carry larger inventories of the iDevices and Microsoft products because people still prefer to use products of the two companies. Their reputation for producing top of the line devices has preceded them, bringing them to their current status.

Do We Benefit From the Eternal Microsoft vs. Apple War? - Image 1

Because of the stiff competition between Apple and Microsoft, the two camps have been trying to outdo each other when it comes to launching products. People have been quick to take sides depending on which products they have the most affinity with. You will definitely see loyal fans lining up whenever a product is launched by either Apple or Microsoft. Even stores that only accessories like the iPad charging station will tell you that people accept the two companiesâ products more than any other.


While Microsoft and Apple have been highly regarded for moving from strength to strength, there are huge differences in the way the two companies are run and what kind of products they focus on. Microsoft, as we all know, changed the way people used computers. From being difficult for ordinary folk to figure out, computers became more user-friendly, thanks to the operating system the company developed, Windows. They are more focused on the development of software, which gives Apple the upper hand when it comes to developing both hardware and software.


Apple is known for integrating the CPU and monitor into one piece of hardware. Furthermore, under the leadership of Steve Jobs, the company revolutionized the look of the plain desktop PC when it launched those candy-colored iMacs. The computer has become more than a work tool, it has also become eye candy. It has become a status symbol, with many people wanting a Mac or iDevice due to social pressure. Because of the high regard for and the steep price of the products, people who have them and can afford them are placed on a different plane. There is an air of exclusivity among people with Mac and iDevices, and those outside this realm are made to look like they want to be part of it. While some do, some choose not to be part of the so-called Cult of Mac because they feel people who belong to this exclusive group are posers who just want to be socially accepted or want to impress people but are not really savvy when it comes to real technology.


Microsoft and Apple have their own strengths and weaknesses, enabling them to succeed in the field of technology. However, times are changing and both companies have realized that, causing them to adopt strategies that will keep them on top. Apple is strengthening its line of operating software while Microsoft is trying to revamp its hardware components with its new products. Ultimately, consumers will benefit because of the increase in options that can be offered.



We all have to thank the two companies that have been the pioneers in advancing and popularizing technology today. Microsoft and Apple have been such great innovators in the computing industry that whatever product they launch, people are sure to patronize it. To be safe, accessories like the 3-port USB 3.0 docking station that works on both PCs and Macbooks are a big hit, not to mention practical. Even though retailers have made decent profits from products made by Asus and other manufacturers, they carry larger inventories of the iDevices and Microsoft products because people still prefer to use products of the two companies. Their reputation for producing top of the line devices has preceded them, bringing them to their current status.

Do We Benefit From the Eternal Microsoft vs. Apple War? - Image 1

Because of the stiff competition between Apple and Microsoft, the two camps have been trying to outdo each other when it comes to launching products. People have been quick to take sides depending on which products they have the most affinity with. You will definitely see loyal fans lining up whenever a product is launched by either Apple or Microsoft. Even stores that only accessories like the iPad charging station will tell you that people accept the two companiesâ products more than any other.

While Microsoft and Apple have been highly regarded for moving from strength to strength, there are huge differences in the way the two companies are run and what kind of products they focus on. Microsoft, as we all know, changed the way people used computers. From being difficult for ordinary folk to figure out, computers became more user-friendly, thanks to the operating system the company developed, Windows. They are more focused on the development of software, which gives Apple the upper hand when it comes to developing both hardware and software.

Apple is known for integrating the CPU and monitor into one piece of hardware. Furthermore, under the leadership of Steve Jobs, the company revolutionized the look of the plain desktop PC when it launched those candy-colored iMacs. The computer has become more than a work tool, it has also become eye candy. It has become a status symbol, with many people wanting a Mac or iDevice due to social pressure. Because of the high regard for and the steep price of the products, people who have them and can afford them are placed on a different plane. There is an air of exclusivity among people with Mac and iDevices, and those outside this realm are made to look like they want to be part of it. While some do, some choose not to be part of the so-called Cult of Mac because they feel people who belong to this exclusive group are posers who just want to be socially accepted or want to impress people but are not really savvy when it comes to real technology.

Microsoft and Apple have their own strengths and weaknesses, enabling them to succeed in the field of technology. However, times are changing and both companies have realized that, causing them to adopt strategies that will keep them on top. Apple is strengthening its line of operating software while Microsoft is trying to revamp its hardware components with its new products. Ultimately, consumers will benefit because of the increase in options that can be offered.

This blog is listed under Operating Systems , Gadgets , Peripherals , Hardware and Mobility Community

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