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Best Email Newsletter Programs to Consider for Your Website

Published on 21 February 13
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If you've been in business for any period of time, you have probably heard of email marketing. This means that your customers or readers will sign up for a newsletter on your site and will receive semi-regular emails from you with updates on new products, new features, new things you have to say, etc. Email marketing continues to be an effective way of communicating with potential and current customers.

Once you've accepted the necessity for email marketing in your life, now the big question - which email newsletter program do you use?

There is a wide variety to choose from, but this list will give you an idea of where you can start your newsletter and begin to reach customers at their email.


1) Vertical Response

The nice thing about signing up for this particular newsletter program is that no matter the subscription cost you do purchase, you have access to all the sites features. They provide subscription costs according to the number of subscribers you would like. This site has also been said to have easy navigation tools on their site.


2) MailChimp

This is the household name of newsletter programs. The benefits of MailChimp are wide, from integrating of social networking tools to archived emails to a permanently free version for subscribers. Depending on your need, you will want to start first with MailChimp. It definitely is a site that prepares itself for holding your hand through the process, which may or may not get irritating to you after a while.


3) Mad Mimi

The immediate benefit with this site is how easy it is to set up your newsletter. Also, the drag and drop features of entering text and images make it an easy tool to use when putting together your newsletter. They do have a free version for up to 100 subscribers, and this is definitely a site to consider if you are looking into an easy to use newsletter program.


4) AWeber

The nice thing about AWeber is that the emails sent with this particular program have a higher likelihood to be received. So if this is a major concern of yours, you may want to consider this program. Also, this is not an overwhelming site to manage if you are unfamiliar with the newsletter entire process.


5) Mailigen

This particular sites stands out in the way that it not only sends out confirmation for subscribers to opt-in, but you can also manually add subscribers. In addition, Mailigen also provides ongoing instructional features to the site for you to learn even better on using their program.

Email newsletters are an important part of marketing to your clients, readers, and subscribers. Hopefully, this list can get you started on newsletter programs you can sign up for and utilize for your website.


This blog is listed under Telecommunications , Mobility and E-Commerce Community

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