How to Improve SEO for your Website Success

Sitting comfortably on the green grass lawn outside the bungalow you are renting and staring blankly at the dark starless sky, your thoughts are wandering. What went wrong? I gave everything I have. I tried so hard to make things work but my website is still ranked at the bottom of the ocean. Well, that is indeed a tragic scenario. You feel like you have exhausted all the means to capture the researchers’ attention, from the user friendly interface, to the quick downloading of website pages and down to the smallest and the most trivial detail of website creation but your website is not moving a level higher from the previous rank . Seriously, what went wrong?

The thing about creating, developing and maintaining websites is that you have to be knowledgeable enough about search engine optimizations or popularly termed as SEO. It is a term used to refer to the technique of increasing the visibility rating of a certain website when searching in search engines like google, yahoo and bing. This technique will give your website a better chance of getting ranked on top of the suggested search results for certain queries. If your website displays signs of having a weak search engine optimization style then get ready to view it on the last page of the search results. In order to avoid a seemingly dead website because it is almost invisible to the researchers’ eyes due to its low SEO, here are some SEO tips that surely guarantee a higher chance of web success.

If you want to be on top then start acting like one and follow the ways to improve your SEO listed below.

Relevance. Nothing beats the quality of the content in your website. The relevance of the website’s content to the pressing issues and needs of the users must be considered first. When writing the content of the website, think of the general public as the users and choose common, massively understood and frequently used terms and keywords. You have to put yourself on the shoes of the researchers. Ask yourself these questions. If I want to know about this topic, what is the most relevant keyword am I going to type in the search box? Will I use delimiters on the keywords that I will be using? Do I need to know the simplest or even the layman’s term for the keyword I am using? Questions like these will help you rethink on what words to use in constructing your web content.

URL Consistency. Uniform Resource Locator that is commonly known as the URL is a kind of uniform resource identifier (URI). It serves as the address of the files within the web. One of the basic SEO tips is to make sure that your website has a uniform, official and consistent URL. In creating your URL, never forget to incorporate your chosen keywords in order to further increase the chance of landing on the first rank. Make sure to limit your keywords into words instead of numbers and hyphens rather than underscores. The aim for your URL is to let the researchers know that you exist and you are here. Consider the life of a nomad, a person that leaves from one place to another not leaving any trail or signs of the next location. How are you supposed to find the person when you have no idea what is his location now? Basically, the same scenario happens when your website has inconsistent and irregular URL. You can never be found even if how hard you try.

USE LIVE TEXT. In creating your web content make sure to use live text instead of texts that are part of images in a website. Always remember that crawlers cannot read a text embedded in an image thus, texts or keywords found in images will not be indexed by the search engines. There will be no text to rank. This is one of the common errors committed by website developers that eventually hinder web success. Keep in mind that incorporating images in your website is still doable provided you keep it in the most minimal way so as not to sabotage your website ranking.

LINKS. Links serve as your connections to other websites. Make sure that your web content earns impressive and relevant inbound links worthy of recommendation by other websites thus, creating traffic towards your website increasing your chances of successfully landing on the top rank. One of the most common SEO tips established is to refrain from using the click here method in suggesting a link instead directly introduce the name or the link itself.

ALT ATTRIBUTES. Alt attributes is also known as alt tags or alt text. For visual learners and researchers wherein images play a vital role in their learning process, alt tags seem to be the answer whenever images on the website fail to display for one reason or another. Specifically, it aims to describe a certain image file in order to give researchers using non-image browsers an idea of what the image is all about. The length of your alt tags also affects its loading speed therefore, make it shorter in a range between five (5) to fifteen (15) words. Extremely long alt tags will not only consume time in loading but can contribute to the search engines failure to identify the texts.

SHORTER LOADING SPEED. One of the reasons why a website is ranked higher than the others is because it is frequently visited by other researchers. Some researchers revisit a website because its webpage loading speed is awesome while some forsake and leave a site because of its slow loading speed. Patience in the technology savvy generation is a luxury because today’s mantra is the faster, the better.

Almost everything in the 21^st century has already an online version, there is online education, online jobs and of course online businesses and trades. This realization has caused quite a stir resulting to the sudden improvement of each search engine optimization (SEO) styles and the formulation of more SEO tips ensuring a bigger slot for web success in the industry. So, before you find your website in the sedimentary bottom of the ocean, bounce back and enhance your SEO. The time is now.