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3 Key Questions to Ask When Hiring an SEO Company

Published on 31 August 15
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So, your website isnât showing on the top page of Google search. In fact, your website isnât showing on the first page of Yahoo or Bing either. Thatâs not going to be a good way to accumulate more customers. After all, good search engine visibility is frequently critical to boosting the number of visitors to your site.

Nevertheless, you lack technical expertise, and you lack the time to learn what you need to learn about SEO. In which case, it makes good sense to hire an SEO firm such as this SEO company in Texas.

But before you do, here are three questions you should ask prior to making a final choice.

1. Ask for a list of the firmâs current and previous clients.

A good SEO firm will always be more than willing to share with a potential client a list of current as well as previous clients. After all, why wouldnât they? They want to boast of their capabilities, and this is one way of achieving that.

Such references will help you to gauge just how effective the prospective SEO firm is. Current and previous clients may not give details of specific analytics, but they should be able to discuss a positive (or negative) impact upon their search rankings as a result of the SEO firmâs efforts.

2. Ask how the SEO firm will improve your siteâs search rankings.

If an SEO firm refuses to discuss their approach in an open manner, then itâs wise to avoid using them.

Firstly, they should explain the variety of strategies they generally use within their techniques. Secondly, they should be able to provide you with some idea as to how long it would take to achieve the goals that you agree with them. To pinpoint this with accuracy, however, is not possible, and if a firm tries to do so, you ought to be wary.

3. Is the SEO firm experienced at local search rankings?

Itâs all good to achieve top-flight rankings in Googleâs organic search results (non-paid results), but itâs likely that youâd also benefit from local search rankings, too. This will particularly benefit your business if itâs a brick-and-mortar business and your intention is to attract local customers.

What is local SEO?

Local SEO means that your website will appear in the search engines when someone in your locality makes a search using keywords that pertain to your business.

Thus, to achieve this, the SEO firm will add your businessâ state and city to the title tags and the meta descriptions of your website. This will help to accomplish local search rankings in Google, Bing, and Yahoo.



So, your website isnât showing on the top page of Google search. In fact, your website isnât showing on the first page of Yahoo or Bing either. Thatâs not going to be a good way to accumulate more customers. After all, good search engine visibility is frequently critical to boosting the number of visitors to your site.

Nevertheless, you lack technical expertise, and you lack the time to learn what you need to learn about SEO. In which case, it makes good sense to hire an SEO firm such as this SEO company in Texas.

But before you do, here are three questions you should ask prior to making a final choice.

1. Ask for a list of the firmâs current and previous clients.

A good SEO firm will always be more than willing to share with a potential client a list of current as well as previous clients. After all, why wouldnât they? They want to boast of their capabilities, and this is one way of achieving that.

Such references will help you to gauge just how effective the prospective SEO firm is. Current and previous clients may not give details of specific analytics, but they should be able to discuss a positive (or negative) impact upon their search rankings as a result of the SEO firmâs efforts.

2. Ask how the SEO firm will improve your siteâs search rankings.

If an SEO firm refuses to discuss their approach in an open manner, then itâs wise to avoid using them.

Firstly, they should explain the variety of strategies they generally use within their techniques. Secondly, they should be able to provide you with some idea as to how long it would take to achieve the goals that you agree with them. To pinpoint this with accuracy, however, is not possible, and if a firm tries to do so, you ought to be wary.

3. Is the SEO firm experienced at local search rankings?

Itâs all good to achieve top-flight rankings in Googleâs organic search results (non-paid results), but itâs likely that youâd also benefit from local search rankings, too. This will particularly benefit your business if itâs a brick-and-mortar business and your intention is to attract local customers.

What is local SEO?

Local SEO means that your website will appear in the search engines when someone in your locality makes a search using keywords that pertain to your business.

Thus, to achieve this, the SEO firm will add your businessâ state and city to the title tags and the meta descriptions of your website. This will help to accomplish local search rankings in Google, Bing, and Yahoo.

This blog is listed under Development & Implementations and E-Commerce Community

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