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Using Your CustomerĂ¢€™s Feedback On Mobile App Improvement Could Be A Great Strategy

Published on 19 November 15
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Developing a mobile App that ably survives all the criticism and downfall in the market and emerges successful in its entirety is not that easy. With competition in the market flaring up, many app developers and owners fail to get the desired lasting results in terms of constant interest and longtime usability for the app they design. Sometimes it so happens that even the most established mobile app developer is unable to gather insight into what customers really want in the app.

Creating a mobile app liked by many users at times takes a lot of hard work and research, and the success is never a sure thing. When you set out to make an App, the only thought on your mind needs to be how customers are going to find it. You may not get success in the first attempt; however, be ready for improvements and fixes later.
Using Your Customerâs Feedback On Mobile App Improvement Could Be A Great Strategy - Image 1
One way to know what tweaks to add to your app is to ask the users to give relevant feed backs. It is also an indirect way of marketing your App.

Let us understand how at all you can get and utilize those feed backs to form a great Mobile App improvement strategy.

How to get feed backs?
Many applications come with built-in tools that allow users to see the options of feedback in form of âGive feedbackâ or âWe value your opinionâ or âshare your feedbackâ. Make the option button accessible so that they can find and use it anytime.

Another method that has become partially popular across the App world is flashing a pop up message, inviting customers to rate and review the app. Made with the obvious intent to share honest opinions of users, this feature also does the job of marketing your App spontaneously. However, make sure you donât punctuate their ongoing process of exploring the different section of App with frequent messages. Let there be some wait time before your prompt them.

Although it is not an instant way to bring usersâ attention to your App features, sending emails to your users email address about how their experience has been with you could also be the optimal and unhurried way to know the answers. You might not get as many responses as expected in the first place, however, constant, unfussy efforts to do so will show you an almost clear picture of what it is that your App still needs to enrich usersâ experience and interface.

Social media channels are always active and never sleep. You can avail the power of it and create a small campaign there to invite people to express their frank suggestions or level of positive experience using your App.

How to get your customers to share their experience?

Using orthodox methods to appeal to active users for feedback might turn out to be sluggish and exhausting. Not all of them are likely to feel compelled to get in touch. In order to reach a larger part of your customer base, you need to prepare marketing cum approach-rich strategy that conveniently gains access to your customerâs curious spirit. As a part of this strategy, you can make your users communicate their expectations by filling in a survey. Ask them to take a downward slope down the road just for a moment to answer multiple choice questions. Encourage them to do this by giving them something in return â reward points, small free gift or free usage of special App feature. Usually, customers never deny such approach.

Acknowledgement of feed backs

It is users who will give you the business drift, so it is necessary to respond even the most critical of the comment they have made on your app. take the bull by the horns and donât argue with your users on the occasion of receiving harsh feedback. Meditate over the solutions that can incorporate their future needs and donât just stick your plans to just acknowledging what they say. Build a constructive strategy around the commitment to provide dependable solutions. Held a meeting where you can address the validated customer feed backs and mull over how best you can deploy Mobile App improvement tactics.

Final remarks

No matter how precisely you have tested the quality of your app, if customers encounter sudden crash or error, it is a reason to fix and mend it. This can become apparent when you see a few negative comments on recommendations and indirect hints at what you can do. Consider these âwhatsâ and discuss âHowsâ to deliver the error-free digital solutions.

Do you know there are some in-app feedback tools to improve ratings and user experience? If you choose the right company that provides Enterprise Mobile App Development solutions, you can term the game around.



















Developing a mobile App that ably survives all the criticism and downfall in the market and emerges successful in its entirety is not that easy. With competition in the market flaring up, many app developers and owners fail to get the desired lasting results in terms of constant interest and longtime usability for the app they design. Sometimes it so happens that even the most established mobile app developer is unable to gather insight into what customers really want in the app.

Creating a mobile app liked by many users at times takes a lot of hard work and research, and the success is never a sure thing. When you set out to make an App, the only thought on your mind needs to be how customers are going to find it. You may not get success in the first attempt; however, be ready for improvements and fixes later.

Using Your Customerâ

One way to know what tweaks to add to your app is to ask the users to give relevant feed backs. It is also an indirect way of marketing your App.

Let us understand how at all you can get and utilize those feed backs to form a great Mobile App improvement strategy.

How to get feed backs?

Many applications come with built-in tools that allow users to see the options of feedback in form of âGive feedbackâ or âWe value your opinionâ or âshare your feedbackâ. Make the option button accessible so that they can find and use it anytime.


Another method that has become partially popular across the App world is flashing a pop up message, inviting customers to rate and review the app. Made with the obvious intent to share honest opinions of users, this feature also does the job of marketing your App spontaneously. However, make sure you donât punctuate their ongoing process of exploring the different section of App with frequent messages. Let there be some wait time before your prompt them.

Although it is not an instant way to bring usersâ attention to your App features, sending emails to your users email address about how their experience has been with you could also be the optimal and unhurried way to know the answers. You might not get as many responses as expected in the first place, however, constant, unfussy efforts to do so will show you an almost clear picture of what it is that your App still needs to enrich usersâ experience and interface.

Social media channels are always active and never sleep. You can avail the power of it and create a small campaign there to invite people to express their frank suggestions or level of positive experience using your App.

How to get your customers to share their experience?

Using orthodox methods to appeal to active users for feedback might turn out to be sluggish and exhausting. Not all of them are likely to feel compelled to get in touch. In order to reach a larger part of your customer base, you need to prepare marketing cum approach-rich strategy that conveniently gains access to your customerâs curious spirit. As a part of this strategy, you can make your users communicate their expectations by filling in a survey. Ask them to take a downward slope down the road just for a moment to answer multiple choice questions. Encourage them to do this by giving them something in return â reward points, small free gift or free usage of special App feature. Usually, customers never deny such approach.

Acknowledgement of feed backs

It is users who will give you the business drift, so it is necessary to respond even the most critical of the comment they have made on your app. take the bull by the horns and donât argue with your users on the occasion of receiving harsh feedback. Meditate over the solutions that can incorporate their future needs and donât just stick your plans to just acknowledging what they say. Build a constructive strategy around the commitment to provide dependable solutions. Held a meeting where you can address the validated customer feed backs and mull over how best you can deploy Mobile App improvement tactics.

Final remarks

No matter how precisely you have tested the quality of your app, if customers encounter sudden crash or error, it is a reason to fix and mend it. This can become apparent when you see a few negative comments on recommendations and indirect hints at what you can do. Consider these âwhatsâ and discuss âHowsâ to deliver the error-free digital solutions.

Do you know there are some in-app feedback tools to improve ratings and user experience? If you choose the right company that provides Enterprise Mobile App Development solutions, you can term the game around.

This blog is listed under Development & Implementations , Enterprise Applications and Mobility Community

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