What is Link Tiering?
Started on: 20 February 13
Participants: 3
I heard link tiering is a white hat SEO. Can anyone please tell me what is link tiering? And what is the exact way to do it? Thanks in advance.
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Link tiering is not white hat SEO. Because it means using link spamming on deep levels of tiering. Now google dont give much attention to this link, and they mostly works. But in long time perspective link tiering may harm your site
but here is article that can give you some knowlege http://www.jacobking.com/broken-tiered-link-building
Thanks Ino. Great explanation for link tiering. :) :)
Hi SmartJazz,
Tiering of Your Website
I usually start my campaign by tiering out a website. Below are a couple ways you can do it:
The basic principle is that you want to try to focus on pages that have the potential to draw the most traffic first (which are usually the higher pages closer in relation to the homepage).
Tier #1 Page: This is the homepage. Your site’s homepage should be the most authoritative page on your site and is usually capable of pulling the most traffic. However, the traffic coming to your homepage is usually more general in nature and the keywords will often be more broad and less specific – think of it as the top of the keyword funnel.
Increasing traffic to this page should yield more overall conversions even if the conversion rates don’t change. Kind of like buying in bulk (ala Sam’s Club).
Tier #2 Pages: These pages are closer in relation to your homepage (usually top-level navigation, etc) and can feed off of some of the authority passed down from your homepage. These pages are usually more specific in nature, but still have the ability to pull general traffic.
A good example: Think of a products & services page.
Tier #3 Pages: In my opinion, this tier can potentially be the most meaningful work you will do. I classify Tier #3 pages as not top-level navigation page, but pages that I deem as important to the site’s overall SEO. These pages are farther away from the homepage, making them far more specific in nature. These pages tend to pull traffic from keywords of a long-tailed nature, making them more likely to covert. However, while the conversion rates can be high, they may not pull traffic on the scale of a Tier #1 or #2 page.
A good example: If Tier #2 is a products & services page, then this page would be the one detailing each specific product or service. Think “Products and Services > Search Engine Optimization Consulting”
Tier #4 Pages: I like to lump together the deeper pages of a website as one tier, although you can tier it out as far as you please. I deem Tier #3 pages as important to the overall SEO strategy – even if they are far away from the homepage. To me, Tier #4 pages are the ones that are A) pages that are not going to have much of an impact (TOS and Privacy Policy pages), B) pages that aren’t likely to pull in much quality traffic, C) all other pages.
This is not to say that Tier #4 pages aren’t that important because they are (and they may be some of your best converters), but when you put them in perspective with the whole website it is usually smarter to work on them a little later in the game.
I’m definitely a proponent of the “Work Smart, Not Hard” mentality, and I think that by working on the high impact pages first you’ll be able to see good results in a far more timely fashion.
source : http://www.agent-seo.com/on-site-seo/website-tiering-seo-workflow-and-keyword-funnels/