MyPage is a personalized page based on your interests.The page is customized to help you to find content that matters you the most.

I'm not curious

Google Analytics Fundamentals

Course Summary

Quickly master Google Analytics with this hands-on, scenario-driven course and start measuring the performance of your websites today. This course begins with the basics on how Google Analytics works to collect your website visitor's activity and when thi

  • +

    Course Syllabus

    ● Introducing Google Analytics
        ◦ Introduction
        ◦ Web Analytics Introduced
        ◦ Why Google Analytics
        ◦ How Google Analytics Works
        ◦ The Sample Website
        ◦ Enabling Analytics
        ◦ Enabling Analytics Recap
        ◦ What the Default GATC Provides
        ◦ Data Availability Timeline
        ◦ Stroll Thru Analytics UI
        ◦ Key Reports
        ◦ Flavors of Google Analytics
        ◦ Summary
    ● Pageview, Event Tracking and Funnels
        ◦ Introduction
        ◦ Introducing Goals
        ◦ Goals, Conversions and Funnels
        ◦ Creating a Funnel
        ◦ Discovering New Funnels
        ◦ Funnel Backfill
        ◦ Pageviews Introduced
        ◦ Tracking Concrete Pageviews
        ◦ Tracking Document Views
        ◦ Tracking Single Page Interactions
        ◦ Tracking Form Progress
        ◦ Event Tracking Introduced
        ◦ Tracking User Interaction
        ◦ Tracking File Downloads
        ◦ Tracking Mailto Clicks
        ◦ Tracking Outbound Links
        ◦ Tracking Across Domains
        ◦ Tracking Across Subdomains
        ◦ Summary
    ● E-commerce, Social and Campaign Tracking
        ◦ Introduction
        ◦ E-commerce Tracking
        ◦ Tracking E-commerce Transactions
        ◦ Introducing Social Analytics
        ◦ Tracking Facebook Likes
        ◦ Intro to Campaign Tracking
        ◦ Tracking Banner Ads
        ◦ Tracking E-mail Campaigns
        ◦ Tracking Embedded Links
        ◦ Tracking Social Media Campaigns
        ◦ Introducing Custom Variables
        ◦ Using Custom Variables
        ◦ Summary
    ● Managing Reports and Data
        ◦ Introduction
        ◦ Customizing Google Analytics
        ◦ Custom Reports
        ◦ Sharing Analytics Data
        ◦ E-mailing Reports
        ◦ Exporting Report Data
        ◦ Custom Alerts
        ◦ Managing Noise
        ◦ Profile Filters
        ◦ Advanced Segments
        ◦ Custom Segments
        ◦ Summary
    ● Programming Google Analytics
        ◦ Introduction
        ◦ Programming Google Analytics
        ◦ Registering with the Google API Console
        ◦ Getting API Access
        ◦ Authenticating and Requesting Access
        ◦ Intro to the Management API
        ◦ Management API in Action
        ◦ Intro to the Core Reporting API
        ◦ Core Reporting API in Action
        ◦ Intro to Mobile App Tracking
        ◦ Summary


Course Fee:
USD 29

Course Type:


Course Status:



1 - 4 hours / week

This course is listed under Development & Implementations , Data & Information Management and E-Commerce Community

Attended this course?

Back to Top

Awards & Accolades for MyTechLogy
Winner of
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
Hidden Image Url

Back to Top