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Improving SEO Using Accessibility Techniques

Course Summary

Make web sites more accessible and search engine friendly through proper markup and web standards compliance.       

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    Course Syllabus

       Using the exercise files
    1. Web Accessibility and SEO: Two Sides of the Same Coin
       Accessibility and SEO: A primer
       Understanding the benefits of accessibility and SEO
    2. Why Web Accessibility Matters
       Experiencing an inaccessible web site
       Experiencing an accessible web site
    3. Accessibility Tools for Web Developers
       Evaluating screen readers for Windows and Mac
       Installing browser development tools
       Pretending to be a screen reader
    4. Understanding How a Search Engine Sees a Web Site
       Installing SEO tools
       Understanding how search engines search a page
       Comparing sites that are SEO-friendly with ones that are SEO-unfriendly
    5. Making Accessible and SEO-Friendly Text
       Defining a language for a page
       Defining meta headers for a page
       Creating better semantic markup with HTML5
       Using and hiding section headings
       Creating content hierarchies with heading tags
       Emphasizing content in paragraphs
       Making accessible block quotes
       Using some new HTML5 tags
       Using ordered and unordered lists
    6. Adding Accessibility and SEO Info to Links, Images, and Other Content
       Marking up links properly
       Marking up images
       Creating a proper image header with CSS
    7. Creating Accessible and Searchable Navigation
       Creating an accessible menu with an unordered list
       Creating and hiding nav headings and skip navigation links
       Giving navigation links proper focus with style
       Creating an accessible drop-down menu
       Scrapping drop-down menus for better options
       Next steps

Course Fee:
USD 25

Course Type:


Course Status:



3 - 4 hours / week

This course is listed under Development & Implementations and E-Commerce Community

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Awards & Accolades for MyTechLogy
Winner of
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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