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WordPress Content Marketing Training Course

Course Summary

Learn to Use WordPress Power features, Content Marketing Tactic & Strategies to Increase Engagement and ROI!

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    Course Syllabus

    • Introduction and Overview
      • Intro To WordPress Content Marketing Power
      • Meet Instructor and Course Overview
      • Syllabus for Course
      • BONUS - Guest Lecture: Tessa Needham on WordPress Technical Tactics
    • How Content Marketing Works (Principles & Tactics)
      • What is Content Marketing?
      • Content Marketing Principles
      • WordPress Content Marketing Solutions that Rock
      • How Does Content Marketing Work?
      • BONUS: Guest Lecture - Joe Pulizzi
    • WordPress - A Powerful Content Management System (CMS)
      • WordPress CMS Overview
      • Goal Based Content Marketing Tips
      • Post vs. Pages vs. Special Content
      • Understanding Taxonomies
      • LINKS: A Powerful but Overlooked WordPress Taxonomy
      • Guide to Enabling Links in WP3.5+ with Examples
      • More about XFN Linking Tactics & SEO
      • Custom Post Types -- Grouping Special Content
      • Custom Tag Tactics
      • Nine Question Quiz - Review 1
    • Content Marketing Principles & WordPress Site Design
      • WP InfoGrphics Archive
      • Key Insights from Content Marketing Infogrphics
      • Archive of Content Marketing Infographics
      • WordPress and Google+ for Content Marketing
      • Rel=Author Tutorial PDF
      • Wireframing Widget Areas for Content Marketing
      • Guide to WireFraming with Link to Free App
      • BONUS: Guest Lecture, Joe Casabona on WordPress Themes and Content Marketing
    • Six Great Content Marketing Plugins for WordPress
      • CM Retreat 2012
      • WordPress Content Marketing Plugins Guide
      • Pull Visitors to Goal Pages - RIVA Slider
      • Custom Greeting and Calls to Action
      • Max-Ref Content Marketing Widgets
      • Make Your Posts Relevant & Engaging - Zemanta
      • Always Suggest Related Content - YARP
      • Streamline Publishing for your Editorial Team - Edit Flow
    • SEO Tactics in WordPress
      • State of SEO Overview
      • Long Tail Tactic using WP SEO Plugin
      • BONUS: Guest Lecture - Julie Hume
      • In Search of the Perfect Long Tail Keyword
      • SEO = Social Environment Optimization
      • BONUS: Social Media Engagement - TF Social Share
    • Review & Quiz... Lock in your Learning!
      • Q & A with Scott
      • Final Quiz

Course Fee:
USD 129

Course Type:


Course Status:



1 - 4 hours / week

This course is listed under Open Source , Development & Implementations , Digital Media & Games and E-Commerce Community

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Awards & Accolades for MyTechLogy
Winner of
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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