Adobe Illustrator is the tool to use if you want to create engaging graphics to use in content marketing, social media marketing or to create simple infographics. But this complex program, a key tool of graphic designers has a reputation of being difficult to learn. This is particularly the case for people with no design background or without experience in other design programs such as Adobe InDesign or Adobe Photoshop. The Illustrator for Marketers course will teach you everything you need to know to start using Illustrator to create graphical elements that you can use for marketing, from simple banners, elements to include in emails, on flyers, within apps or as infographics. You'll learn quickly, creating a total of eighteen different graphical elements that each build on skills already learned. You'll progress from creating simple banner ads to more complex graphics and infographics. And to finish, you'll learn how to save a graphic in the most suitable way to include in your project, whether to be used in print, online or as part of a presentation. By the end of the course you should be able to continue on your own to create simple, beautiful graphics to market your company's products or for use in content marketing or social media marketing.