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Winning User Experience Design

Course Summary

Design websites that improve customer satisfaction, have better search ranking and convert more traffic into sales!


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    Course Syllabus

    • Intro & Definitions
      • Introduction to Usability and UX
      • Definition and benchmarks-User
      • Definition and benchmarks-Goals
      • Definition and benchmarks-Context of use
    • How Customers Behave Online
      • How customers behave online 1
      • How customers behave online 2
      • How customers behave online 3
      • Philosophy
      • Customer research-Focus groups and interviews
    • Personas & Card Sorting
      • Card sorting
      • Personas
      • Principles - Expectations and consistency
      • Feedback
    • Structure & Navigation
      • Provide structure 1
      • Provide structure 2
      • Provide structure and Avoid clutter
      • Calls to action
      • Guiding customers-Homepage
      • On site search
      • Navigation 1
      • Navigation 2
    • Evaluation - Testing & Analytics
      • Forms
      • Site research-Heuristic evaluation
      • Usability testing
      • Eyetracking and Paper prototyping
      • Metrics and analytics
      • Summary Usability and UX


Course Fee:
USD 97

Course Type:

Self-Study

Course Status:

Active

Workload:

1 - 4 hours / week

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Awards & Accolades for MyTechLogy
Winner of
REDHERRING
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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