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Growth Hack the App Store - App Marketing for Beginners

Course Summary

Tricks I've used to hack multiple apps' marketing and grow downloads 2x (once even for a Top 5 ranking iPhone app)

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    Course Syllabus

    • The Growth Hacker Mentality
      • What is Growth Hacking? (plus, Focusing on What Matters)
    • 3 Conversion Levers of the App Store
      • The Tao of App Store Marketing
      • 3 Most Important Conversion Levers in App Store Marketing
    • Hack Your App's Visibility
      • Visibility and Keyword Optimization for Beginners
      • Keyword Rinsing Tactics
      • Growth Hacking your App's Visibility
    • Hack Your App's Download Conversion Rate
      • Getting a Great App Icon
      • Hacking your App Icon to Boost Click Through Rates
      • Getting Great Screenshots
      • Hacking your Screenshots to Boost Downloads
      • Getting Great App Reviews
      • Hacking Reviews to Get Freakishly Loyal Customers (aka Being Customer Centric)
    • Hack Your User Base to get Even More Downloads
      • Your Users Owe You Nothing (Focus on Usability)
      • The Khairi Method (The Hows and Whens of Innovation)
    • Bonus: What's Worked for Me
      • 5 Marketing Mistakes to Avoid as an Indie iOS Developer
      • Moving Forward: Your Path to Becoming a Growth Guru
      • Quiz

Course Fee:
USD 29

Course Type:


Course Status:



1 - 4 hours / week

This course is listed under Development & Implementations , IT Strategy & Management and Operating Systems Community

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