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Email Marketing

Course Summary

Learn how to use one of the most powerful direct marketing method to generate consistent business results.


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    Course Syllabus

    • Intro To Email Marketing
      • Intro to Email marketing
      • Pros and Cons
      • Planning
      • Choosing an Email Service Provider
    • The Secret of Success
      • The secret of success
      • Design your process
      • Building the list
    • Email Structure
      • Relevance
      • Personalisation
      • Improving open rates
      • The From field
    • Essential Factors
      • Timing
      • The creative
      • The offer
      • Copywriting
      • Mobile devices
      • The landing page
      • Improving deliverability


Course Fee:
USD 97

Course Type:

Self-Study

Course Status:

Active

Workload:

1 - 4 hours / week

This course is listed under Digital Media & Games and E-Commerce Community

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Awards & Accolades for MyTechLogy
Winner of
REDHERRING
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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