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Search Engine Marketing for Beginners

Course Summary

Search Engine: This course will give you insights to SEO & PPC and help you manage Google AdWords campaigns.


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    Course Syllabus

    • Search Engine Marketing 101
      • Analyzing Your SEO - Part 1
      • Analyzing Your SEO - Part 2
    • Link Building & Analytics
      • Link Building & Analytics
    • Keyword Analysis
      • Keyword Analysis - Part 1
      • Keyword Analysis - Part 2
      • Keywords for Adwords
    • Search PPC vs Target PPC
      • Search PPC vs Target PPC
    • The Science of PPC
      • The Science of PPC - Part 1
      • The Science of PPC - Part 2
      • Course Exercise
    • Supplementary materials
      • Guide to SEO
      • Google Adwords 7 steps


Course Fee:
USD 37

Course Type:

Self-Study

Course Status:

Active

Workload:

1 - 4 hours / week

This course is listed under Development & Implementations and E-Commerce Community

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Awards & Accolades for MyTechLogy
Winner of
REDHERRING
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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