The Basics of Facebook Analytics
Udemy
Course Summary
This course will provide you with a walk-through of Facebook Insights and how to use the data for business decisions.
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Course Description
This course will teach you the basic of Facebook Insights and show you how to use them for business. Facebook provides a lot of data and information, but very few people know how to use this to their advantage. You will know how to figure out when the majority of fans are online, what posts get the most engagement, and the number of people who see your page.
There is also added bonus content to help take your Facebook presence to the next level.
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Course Syllabus
- Course Overview
- Introduction
- Getting Started on Facebook Analytics
- How to Find Facebook Insights
- Where the Data Lives
- Overview Tab
- Likes Tab
- Reach Tab
- Visits Tab
- Posts Tab
- People Tab
- Class Review
- Review of Course
- Bonus - Full Walk-Through of Facebook Analytics
- The Basics of Facebook Analytics
- Bonus Content
- Ad Manager Analytics
- Tracking Conversions
- When to Post on Facebook
- Why Being Liked Is Not Everything?
- Sourcing Content