Traditional advertising is on its way out. All small businesses and organizations need to understand what Social Media Marketing is and how to implement it. In this course we will talk specifically about how Churches should approach their Social Media Marketing in order to expand their sphere of influence. We will talk about high level strategies, but then we will dive into specific techniques you can use on Facebook and Twitter to influence the number of people that see your social media posts and the number of likes, comments and shares you get. If you do NOT want to be thought of the church that Advertises online and instead want to reach people and show them that you care, this course will show you how! This course is suited for Pastors, Communications Directors and anyone in the local church managing the social media and websites for their church. The strategy part would good for all Laity to watch as well.