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Leveraging YouTube to Drive Sales and Traffic

Course Summary

Learn tactics to promote your business on YouTube, get more YouTube subscribers, and drive more visits to your website.


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    Course Syllabus

    • Introduction to the Course
      • Introduction to Leveraging YouTube
      • Introducing the New YouTube Layout
    • Customizing and Optimizing Your YouTube Channel
      • Customizing the YouTube One Channel Header
      • Customizing and Optimizing the One Channel Layout
      • YouTube Channel Features
    • Optimizing and Leveraging Your Videos
      • Uploading Optimized YouTube Videos
      • Additional Optimization Techniques
      • YouTube Video Features
      • Adding Interactive Features to Your Videos
    • Playlists and Galleries
      • Introduction to YouTube Playlists
      • Creating Video Galleries From Playlists
    • Promoting Your Videos and Channel
      • Promoting YouTube Videos with Adwords and Overlays
      • Promoting Your Videos in the Social Web
    • Engaging and Best Practices
      • Engaging on Blogs and YouTube Channels
      • Video Presentation Best Practices
      • Alexa Fischer Guest Lecture
    • The Old YouTube Channel Layout
      • Customizing and Optimizing Your YouTube Channel
      • Creating a Custom YouTube Channel Background


Course Fee:
USD 29

Course Type:

Self-Study

Course Status:

Active

Workload:

1 - 4 hours / week

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Awards & Accolades for MyTechLogy
Winner of
REDHERRING
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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