Linkedin Training Course
Udemy
Course Summary
Linkedin Training from the B2B social media expert & best-selling author of "Social Marketing to the Business Customer."
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Course Description
Learn to use Linkedin effectively and responsibly in this definitive Linkedin Training Course.
Learn how to use Linkedin for business, how to use Linkedin for job searches and get tips on how to use Linkedin for social recruiting in this comprehensive online social media training course packed with training videos and tutorials by the coauthor of the first book on B2B social media.
Leverage the world's largest online professional network with more than 200 million members in over 200 countries and territories, 2 million company pages and corporate hiring managers from 85 of the Fortune 100.
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Course Syllabus
- Intro
- Overview
- About this Instructor
- Promotional Materials
- Housekeeping
- Basic Tour
- Features
- Profiles
- Vanity URLs
- View Visitors
- View Contacts
- Connections
- Messaging
- Profile Badges
- Badge Embed Demo
- Groups
- Networking in Groups
- Messaging Group Members
- Connecting
- Today
- Share Buttons
- Share Button Embed Demo
- Signal
- Sign-In Button
- Mobile
- Mobile App
- iPad App
- Benefits
- Branded B2B Networks
- B2B Networking Strategy
- B2B Community Managers
- ROI
- Next Steps
- Supplemental Resources
- Supplemental Resources
- Linkedin B2B Social Marketing Update
- How Social Media Killed the Cold Call
- Managing B2B Online Communities
- B2B Social Networking Case Study: SAP Community Network