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Strategies for Marketing Successfully in Social Media

Course Summary

Insights social media strategies for the Busy Small Business Owner to Accelerate YOUR Social Capital


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    Course Syllabus

    • Welcome to SNCC - Our History in Marketing
      • Meet the Creative Strategist, and Why this Started
      • Welcome from Coach Lisa Ann: How to Create Success in this Program
    • Getting Clarity on YOU
      • About YOU and YOUR Business
    • Understanding Social Media on a STRATEGIC Level
      • What is "marketing" anyway?
      • Measuring Success in Your Marketing
      • The SNCC Strategy for Success
    • Social Media, Social Marketing and Social Networking
      • Want to Build SOCIAL Capital?
      • Want to Build a SOCIAL Business Network?
      • Want to Build a SOCIAL Marketing Strategy?
      • About YOUR Networking Ability
      • Section 4 Summary Social Media, Social Networking and Social Marketing
    • Build an Influential Voice Online
      • What is Influence and Why do You Need it?
      • What is engagement and why does it matter?
      • Who is your Target Market Anyway?
      • Creating an Online BRAND Presence in 30x2
      • Creating Influence through Education Based Marketing
      • Education Based Marketing Themes - Getting Down to the Nitty gritty
      • EBM & LPS Putting it All Together
      • Why MANY FAIL
      • Section 5 Summary Build an Influential Voice Online
    • Developing a BRAND THAT others Want to be a Part
      • Building Brand Connection
      • Who am I?
      • Understanding it's YOU
      • Avatars and Names for Social Capital
      • Attraction Marketing Strategically Placed
      • Section 6 Summary Developing Brand Connection
    • Learning from the Mistakes of Others
      • What People Compain that they HATE Most
      • Interesting Private Message on Facebook....
      • Don't Just Jump and Buy that URL!
      • Would you feel Attracted to THIS?
      • Confusion Says: You LOSE Business This Way
    • Personal Privacy/Legal Awareness
      • Making Smart Choices Online
      • Respecting TOS for YOUR Integrity
    • Completing the Sales Cycle The SNCC Way
      • Your BIO and Testimonials Matter for Sales
      • BUYology, not Salesology is the Goal
      • Section 9 Summary Completing the Sales Cycle The SNCC Way
      • Completing the Radial: Your Newsletter/AutoResponder
      • Using the Newsletter to Increase Sales
      • Advanced Strategy: Sales Pages and Membership
      • The Pros and Cons of Integration Tools
    • Next Steps for Success
      • Where do we go from here


Course Fee:
USD 99

Course Type:

Self-Study

Course Status:

Active

Workload:

1 - 4 hours / week

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