Google Analytics for Udemy - What You Need To Know
Udemy
Course Summary
How to set up Google Analytics to track your Udemy course traffic - whether you've used Google Analytics before or not
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Course Description
Course is up-to-date as of December 2014! New lecture just added on Udemy's Analytics screen. EIGHTEEN FIVE-STAR REVIEWS!!! THANK YOU!!! Kimberly S says, "This course walks you through the basics, step-by-step from A to Z, so you can create and configure your account then collect and analyze your data for your Udemy course." Sicco R says, "I have a couple of Udemy courses, and after seeing Scott explain the importance of understanding conversions and setting up goals, I now see this is a must for Udemy teachers who wish to understand and improve conversions!" Kimberly F says, "This is a great course that does a great job of explaining how to implement Google Analytics for your Udemy course." This course is for Udemy instructors like you who want to learn how to set up Google Analytics to track visits, page views, and conversions for your Udemy course. Don't worry if you haven't used Google Analytics (GA) before. In this course, you'll see everything you need to set up GA to get accurate data. This course is very focused on analytics for Udemy courses - a step-by-step guide to setting it up, and what each of the key reports means from an instructors point of view. In this course, you will learn:
- How to register for a new Google account
- How to use your existing Google account to create a Google Analytics account
- Where to get the Google Analytics tracking code
- How to add that tracking code to your course in Udemy settings
- The basic traffic reports - sessions, users and bounce rate
- Tracking the source of traffic - including referrals
- Seeing which lectures of your course are viewed most often
- Filtering out your own IP address from reports
- Segmenting your traffic into all visitors, only mobile visitors, new visitors, etc
- Setting up goals and the Udemy-specific funnel
- And how to understand the goal reports
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Course Syllabus
- Getting Started with Google Analytics
- Watch in HD
- Registering a Google Analytics Account
- How to Add to Existing Google Analytics Accounts
- Setting Up Filters - Exclude Yourself (Optional)
- Add Your Code to Udemy
- How Google Analytics Works
- Reports
- Level 1 - Understanding Traffic Reports
- Level 2 - Understanding Referral Reports
- Level 3 - Understanding Content and User Behavior Reports
- Boss Battle - Setting Up a Goal
- Ninja Level - Understanding Goal Reports
- Finale
- Resources
- Bonus Lectures
- Bonus Level 1 - How to Determine Which Lecture Is Most Popular
- Bonus Level 2 - How to Tag Your Coupon Links for Analytics Tracking
- Bonus Level 3 - How to Create an Affiliate Link for Your Own Course
- Bonus Level 4 - What If You Have More than One Course?
- Bonus Level 5 - Udemy's Own Analytics