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Using Video to Rank Higher in Google

Course Summary

In this course you will learn how video can radically increase your rankings in Google the major search engines.


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    Course Syllabus

    • Introduction
      • Overview of the course
      • Why Video Marketing?
      • Determining the Purpose of your Video Marketing Efforts
    • Keyword Research
      • Do this first!
      • Finding the Perfect Keywords
      • Using Google Keyword Planner (the right way)
      • Assessing Competitiveness of Selected Keywords
      • Determining Domain Authority
      • Assessing Backlink Strength
    • Video Content Creation
      • The Content Creation Process
      • Styles of Video Content
    • Video Optimization
      • Video Optimization - Part I
      • Video Optimization - Part II
      • Using Keywords
      • Create closed-caption file for better SEO results
      • How to Make an EPIC Thumbnail to Attract Attention
    • Traffic Optimization
      • How to Optimize Videos for Traffic
      • Creating a Video Site Map
      • Video Site Mapping Tools
    • Conclusion
      • Final Words and Wrap-Up


Course Fee:
USD 27

Course Type:

Self-Study

Course Status:

Active

Workload:

1 - 4 hours / week

This course is listed under Development & Implementations and E-Commerce Community

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Awards & Accolades for MyTechLogy
Winner of
REDHERRING
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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