THINKING OF NEW SAAS PRODUCT

Karthikeyan

My core strength is creating the right blend of customer-centric marketing communication which yields business results.   Have successful track record of creating, promoting and ensuring message (theme) consistency across all marketing communications: webinars, case studies, videos, whitepapers, website, analyst briefings, presentations, emails, demos, brochures, blogs, events, awards, adwords, PR and sales offers.   In my current profile, I am responsible for go to market strategy, internal and external communications, events, social media marketing, analyst relations and thought leadership initiatives.    Have successfully developed and executed integrated marketing and communications strategy for B2B.   Specialties: - Marketing, Branding, Marketing Communication, Corporate Communication, Thought Leadership, Event Marketing & management, New Market Entry initiatives, Analyst & Influencer Relations, Content Management, Research. &nb...