THINKING OF NEW SAAS PRODUCT

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Karthikeyan

My core strength is creating the right blend of customer-centric marketing communication which yields business results.   Have successful track record of creating, promoting and ensuring message (theme) consistency across all marketing communications: webinars, case studies, videos, whitepapers, website, analyst briefings, presentations, emails, demos, brochures, blogs, events, awards, adwords, PR and sales offers.   In my current profile, I am responsible for go to market strategy, internal and external communications, events, social media marketing, analyst relations and thought leadership initiatives.    Have successfully developed and executed integrated marketing and communications strategy for B2B.   Specialties: - Marketing, Branding, Marketing Communication, Corporate Communication, Thought Leadership, Event Marketing & management, New Market Entry initiatives, Analyst & Influencer Relations, Content Management, Research. &nb...

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Awards & Accolades for MyTechLogy
Winner of
REDHERRING
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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