Today, selling your products and services online has become a tough job. Shoppers have got a wide choice than ever before, so to survive against your competitors and in the industry, you need to choose a right platform to build your ecommerce store.
There are innumerable options available in the market, but which one to select is a tough decision. Ultimately your online store should satisfy both, your customers and your backend team who’ll be working on it on a daily basis.
Spacious and Modular : Magento is a platform with a gigantic structure to easily store tons of products on a single website without hindering the speed and the performance of the store. Magento has an extremely modular architecture that enables you to customize both frontend and backend operations.
Open Source: Magento is mainly available in two editions, Community and Enterprise. Being open source in nature, you can easily download and install Magento . There’s no need to get license so it is cost-effective CMS for any Magento Development Company. Additionally, source code of both the editions can be easily modified by the programmers to fulfill their needs. This is why Magento has led a significant rise in the usage of ecommerce platform.
Fully Scalable: Magento provides high-end scalability and allows you to modify the development process at any level. You can add or remove extensions, add-ons, plug-ins seamlessly at any given point as per requirements.
Cross Browser Compatibility: Magento build stores are cross-browser compatible and can be accessed on various browsers which enhances their rankings on Search Engines and prevents any type of limitations on it’s use.
Multiple Channels: Magento offers store owners to set up multiple stores with a single back end system. It simply means that you can manage all the ecommerce operations like billing, inventory, add/remove/update products for multiple stores at a single admin panel.
SEO Friendly: Magento was built to provide a rich set of SEO tools and features to handle meta data for products and pages, url structures, Google sitemap, Google analytics etc. to easily target the keywords and increase the rankings for an online store. This platform allows you to drive organic traffic to your website and the additional things like canonical tags and redirects are superbly handled with Magento.
Mobile Friendly: In this mobile development universe, more than 80% of online population use mobile devices for shopping. So, any successful store has to be mobile-friendly to grab more customers. Magento provides the responsive themes and layouts which can flawlessly flow on any device.
Robust Security: Security is the highest priority for Magento. It’s enterprise edition also includes a Secure Payment Bridge to achieve PCI compliance.
Besides, Magento offers you a uniquely tailored shopping suite for your ecommerce store and a customized Shopping cart with numerous themes and backgrounds in a single platform. So, these were the most prominent reasons to pick up Magento as your ecommerce platform and there’s lot more Magento can do to rise up your business and ROI. Make the best decision by building up Magento driven store to reach your business goals.