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The Best eCommerce Platform You Should Choose For Your Business

Published on 11 July 16
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Choosing the right platform for your eCommerce store looks easy but is a bit complicated. Of course, you might have developed some really extraordinary products and being really impatient to sell them online, but the question that arises is which platform to choose.

For an eCommerce platform to succeed, it requires the ingredients of a functional, user-friendly experience. It allows you to design a satisfying shopping experience for your customer base, which in result would increase the growth, raise your sales level and even attract more number of people to your website.

So what really makes an eCommerce platform exceptional? There are plenty of options for you to choose from the market. But it is important to look so for some key features that would make the platform great among the competition.
The Best eCommerce Platform You Should Choose For Your Business - Image 1
Key features to look for in an eCommerce platform
  • Flexibility in Nature: The finest eCommerce platforms can be efficiently customized as per your needs and preferences. Try and look for platforms that provide a greater level of flexibility, specifically around the product display and the product information. It is simple to understand that the more control you have over your website, it will be much easier for you to create an online shop that would be user-friendly as well as quite unique to your brand.

  • SEO Friendly: It is important to understand that, you need a platform that is SEO friendly, so that it would be easy for your customers to find your online shop. To be more precise, the platforms that are SEO friendly, would allow you to edit essential SEO components, like URLs, titles of the page, Meta description and alt tags. This is result would allow you to include searchable words as well as phrases throughout your online shop and that would raise your chances of ranking high on Google.
  • The Budget: There are many eCommerce platforms that would suit any budget, and more importantly you’ll obviously choose a platform that is affordable, don’t do that, it is important to keep a long term view. Choose a platform that would allow room for growth, so that if you plan to expand your online shop in the near future, you wouldn’t have to face any platform specific restrictions.
There are many platforms that provide with economical entry-level ‘beginners’ package for the small businesses, with options that to add more functionality as the budget of the owner increases.

Hosted or Self Hosted eCommerce Platform

Lastly, you’ll have to choose between a self-hosted and a hosted eCommerce platform. If you want to take care of the hosting yourself, you’ll have to go for platform that offers self-hosting. Self-hosting is usually managed by giving a contract to a third-party developer. On the other hand, a hosted platform is hosted by the platform provider.

Self-hosted platform offers a greater flexibility and a deep customization. Now, hosted platform offer limited flexibility but generally they demand low maintenance and are really great for ‘DIY’ business owners, who without any hassles’ prefer drag and drop platform.

Which eCommerce platform is best for you?
So now that you know about the feature that makes an eCommerce platform great, the next question that arises is, which one is the best for me? Let us list out here only the two, which are considerably the best eCommerce platforms and also SEO friendly.

Magento
Now, Magento is described as ‘the dominant digital commerce platform’. Magento has its popularity at its pinnacle and it is award winning, self hosted option. Magento provides you with vast majority of customization as well as expansion. Make the best use Magento by hiring a team of Magento Development Experts.

Magento in a nutshell

  • It is an open source software
  • It is highly customization
  • It is suits to almost every business, no matter the sizes and the types.
WooCommerce
WooCommerce is especially created for the WordPress users. It is a WordPress plugin. If you already own a WordPress website, WooCommerce should be your preferred choice. It is also a self-hosted option; you can make the best use of it with the help of an experienced developer.

WooCommerce in a nutshell
  • It is a WordPress Plugin
  • An open source software
  • It is flexible and simple to customize
Choosing the right platform for your eCommerce store looks easy but is a bit complicated. Of course, you might have developed some really extraordinary products and being really impatient to sell them online, but the question that arises is which platform to choose.

For an eCommerce platform to succeed, it requires the ingredients of a functional, user-friendly experience. It allows you to design a satisfying shopping experience for your customer base, which in result would increase the growth, raise your sales level and even attract more number of people to your website.

So what really makes an eCommerce platform exceptional? There are plenty of options for you to choose from the market. But it is important to look so for some key features that would make the platform great among the competition.

The Best eCommerce Platform You Should Choose For Your Business - Image 1

Key features to look for in an eCommerce platform
  • Flexibility in Nature: The finest eCommerce platforms can be efficiently customized as per your needs and preferences. Try and look for platforms that provide a greater level of flexibility, specifically around the product display and the product information. It is simple to understand that the more control you have over your website, it will be much easier for you to create an online shop that would be user-friendly as well as quite unique to your brand.


  • SEO Friendly: It is important to understand that, you need a platform that is SEO friendly, so that it would be easy for your customers to find your online shop. To be more precise, the platforms that are SEO friendly, would allow you to edit essential SEO components, like URLs, titles of the page, Meta description and alt tags. This is result would allow you to include searchable words as well as phrases throughout your online shop and that would raise your chances of ranking high on Google.

  • The Budget: There are many eCommerce platforms that would suit any budget, and more importantly you’ll obviously choose a platform that is affordable, don’t do that, it is important to keep a long term view. Choose a platform that would allow room for growth, so that if you plan to expand your online shop in the near future, you wouldn’t have to face any platform specific restrictions.

There are many platforms that provide with economical entry-level ‘beginners’ package for the small businesses, with options that to add more functionality as the budget of the owner increases.

Hosted or Self Hosted eCommerce Platform

Lastly, you’ll have to choose between a self-hosted and a hosted eCommerce platform. If you want to take care of the hosting yourself, you’ll have to go for platform that offers self-hosting. Self-hosting is usually managed by giving a contract to a third-party developer. On the other hand, a hosted platform is hosted by the platform provider.

Self-hosted platform offers a greater flexibility and a deep customization. Now, hosted platform offer limited flexibility but generally they demand low maintenance and are really great for ‘DIY’ business owners, who without any hassles’ prefer drag and drop platform.

Which eCommerce platform is best for you?

So now that you know about the feature that makes an eCommerce platform great, the next question that arises is, which one is the best for me? Let us list out here only the two, which are considerably the best eCommerce platforms and also SEO friendly.

Magento

Now, Magento is described as ‘the dominant digital commerce platform’. Magento has its popularity at its pinnacle and it is award winning, self hosted option. Magento provides you with vast majority of customization as well as expansion. Make the best use Magento by hiring a team of Magento Development Experts.

Magento in a nutshell

  • It is an open source software
  • It is highly customization
  • It is suits to almost every business, no matter the sizes and the types.
WooCommerce

WooCommerce is especially created for the WordPress users. It is a WordPress plugin. If you already own a WordPress website, WooCommerce should be your preferred choice. It is also a self-hosted option; you can make the best use of it with the help of an experienced developer.

WooCommerce in a nutshell

  • It is a WordPress Plugin
  • An open source software
  • It is flexible and simple to customize


This blog is listed under Development & Implementations and E-Commerce Community

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