When you decide to launch a taxi service business, selecting the right cab dispatch software is one of the most important aspects. You have to consider the necessities of a cab ride service in general, as well as what your organization, in particular, needs to make things work.
The 4 Things You Need to Remember
You need customizable software that can be tailored to fit your business requirements. The number of cars in your fleet, the number of drivers you employ, how large your customer base is, your marketing strategies, the system you have in place to manage payments and expenses, etc. are all factors which need to be considered when choosing a cab dispatch software.
1. Pay the Right Price
Your cab business will come with a lot of expenses, but little remuneration, at least in the beginning. It is important to select a taxi dispatch software that you can easily afford and sustain.
For this, you should take stock of your initial investments, how much you have to pay your employees, the expense of various licenses, insurance costs, and other expenditure. Your expenses coupled with the profits you are currently making or expect to make should give you a comprehensive idea regarding the amount you can comfortably afford to spend on cab dispatch software.
2. Regular Reports
Analyzing the company’s activities on a regular basis and generating reports for various parameters is necessary for keeping employees paid, staying up-to-date with legal work and licenses, etc. Your system should be able to record detailed accounts on a daily, weekly and monthly basis of the number of bookings made, the number canceled and the motives for cancellations, the amount to be paid to each driver, as well as the generation of invoices.
The software should be equipped to deal with the amount of data your company processes at the moment, and account for exponential growth in the number of employees and customers if your business flourishes. It should enable you to have your profits clearly documented for legal authorities without any discrepancies.
3. Detailed and accurate reports need to include:
- Pick-up and drop-off addresses, as well as the dates and times and total time taken for the journeys. There should be a way to ensure your cab drivers are taking the best route.
-Contact details of both the driver and his/her passenger, as well as confirmations that the passenger has reached.
-Special options for certain cabs such as child seats, holiday discounts, loyal customer perks, and offers, etc.
- The payment method and the status of the booking.
-Feedback and suggestions from customers about their drivers, vehicles, and quality of the service to resolve any issues in your system, devise marketing strategies, and make your business the best option for passengers.
4. Analytics
Your cab dispatch software should be able to analyze profits/losses, provide Google Analytics reports and detect trends in money inflow and outflow.
You need to pick software that will help you design marketing campaigns that will reach your target audience. You should be aware of the problems faced by clients in making reservations and payments, and their comfort.
It’s a one-time investment and one that will surely help you improve customer loyalty and brand credibility.
The problems faced by cab drivers like lower productivity during rush-hour traffic because of the extra time wasted are also significant and should be shown in reports. You can make changes accordingly like increasing the rates during certain hours or in certain remote areas.
The profit your venture is making you is ultimately the thing that matters most. It should help you see the area in which your private hire company is incurring losses, and implement effective policies to overcome the losses and increase profits.
Ritesh
