If you are going to sell your products online, then you need an ecommerce platform to run your online store, but aren’t sure which works better for your business? Now, question is arises that how to find the best ecommerce platform. Which one you choose depends on your comfort level, your developer’s capabilities, and the features you need. Here we have listed some key features that you must look before making the decision.
Ease to use: The ecommerce platform which are choosing for your business must be easy to use, understand and build. It should allow you to drag and drop component to create a website as per your requirement.
Customization: It allows you to customize quite possibly and enable to add some additional and get high-end features built-in with the platform but depending on your requirements. It should give facilitate you to keep or remove them. Here customization plays an important role, so the platform must offer easy customization.
Portability: You choose the best one as per your needs, but while creating the website you may require custom changes or later you want to migrate your website to another platform. You should check the popularity of the platform, so you can easily grab a developer to make custom changes in the site as well as have the flexibility to migrate the site from current to new platform.
Responsive Design & Mobile Optimization: As we know that the use of mobile is increasing day by day and more transactions are occurring on mobile devices. So, ecommerce platform should be optimized for smaller screens (smartphone, tablet). It should has responsive design ability.
Search Engine Friendly: A search engine friendly website can help you to generate more business. Whatever ecommerce platform you choose, it should has all the SEO capabilities because search engine like all the SEO things and help to ensure your products can be found easily by the users.
Powerful Admin Panel: A powerful admin panel provides you that allow you to add new pages, create menus and upload images etc.
Cost: The best ecommerce platform provides all the features and flexibilites at low cost. The cost of ecommerce platform varies according the severity of it. The implementation time and license cost should be less.
Security: Is your ecommerce platform PCI compliant? Does it offer an SSL certificate? What about additional security perks? It is necessary that the platform offer the necessary security measures like an SSL certificate.
Payment Method: How will customers check out and pay for your products? Your ecommerce platform has the capability to use secure payment gateways like PayPal, Stripe, and Authorize.Net.
Support: There are various ecommerce platforms that offer online support for their clients, like WooCommerce. Keep this in mind when choosing the right ecommerce platform for you. The real advantage of community support is that if you have problems that might occur during the setup and post-setup process, then you can get solution from there.
The important things are that whatever ecommerce platform you are going to use, make sure that it enables you to have control over the design and layout, the right payment gateway, and security options, scalability, and accessible support. These are just the basics and bare minimum for establishing a successful ecommerce website.
This blog is listed under E-Commerce Community