If you haven’t already figured it out, I am here to tell you that your business can’t succeed without mobile apps. We live in an increasingly mobile society and mobile applications are vital to your employees and to consumers who need (and expect) access to products, services and information anywhere, at any time, on any device. Let’s not forget that your users will also want access on every one of their devices (laptops, tablets, desktops, smart phones) and that access should be seamless, with solutions that work no matter the size of the screen. They are going to want rapid response time and high performance and intuitive navigation that meet their expectations.
While we are making a list of wants and needs, you can’t forget integration. You can’t create a mobile app in a vacuum. If the app is going to meet expectations, it must integrate data from enterprise apps so that the information you provide is complete and concise and gives your users what they need to make decisions, understand options and choices and make purchases and/or collaborate and share with others. And, what about Smart Watches? Shouldn’t you consider the application of solutions for the ever-growing SmartWatch market? If you don’t, you are missing out on an important area of the market, and consumer and user need. Users want fitness apps, entertainment and event and information apps and more! They want easy, dependable security, VPN authentication, single sign on authentication…well, let’s face it…they want it all! Mobile apps are universal, they are everywhere, and you can’t afford to ignore the business benefits.
Now that you understand how critical it is for you to offer mobile apps, you should consider whether your own IT team can satisfy the needs of your business users and consumers and whether you have the necessary resources and skills to create, launch and maintain these critical apps in-house. If not, I have a suggestion for you. Don’t spend a lot of time and money trying to figure it out on your own. Go with the experts! Mobile App Dev
Source – You NEED Mobile Apps to Stay Relevant in Your Market!