Sketch out your design on paper
Keep a notebook handy and whenever you get some ideas or feel like systematically arranging any concept use your pencil to sketch out the flow of your inspirations on the paper. It would also help you during brainstorming and organizing your design ideas better.
Begin with shades of grey
Website development specialists usually recommend starting your website design with shades of grey and then add colours to create a website that would enable your audience to focus on the important aspects of your web page. Moreover, following this tip would also prevent you from adding excessive designs to your site.
Do the squint test!
View your design from a distance by keeping your eyes partially closed. Your vision will be blur and when you squint a few times then you would only be able to see clearly the prominent aspects of your design. Thus you would be able to focus on the items that you wanted to highlight and double-check whether they stand out in the design or not.
Aim for creating seamless navigation
Do not clutter your website space with redundant design elements; rather give them room to breathe. Focus on minimalism and simplify your visitor’s experience and so that they can find the information they need effortlessly. Dropdown menus can adversely affect the aesthetics of your design and also give bad user experience to mobile users. Hence, consider eliminating them and also focus on going responsive.
Try to avoid slideshows
Remember that your visitor’s have short attention span, therefore, try to offer relevant content in a concise manner especially in your homepage. As today’s audience is always on the go they might not like to spend too much time on a single page hence try to avoid putting slideshows in your web page.
Hope you found the tips useful. Also keep your audience in mind while designing your website so that you never go off track. Also knowing your audience with the help of analytics would be insightful and help you while designing. Wish you all the best to create a fantastic website!