The most important thing when it comes to infographics is getting peopleâs attention. Unfortunately, with the huge glut of infographics on the Internet these days, itâs getting harder and harder to actually surprise people and pull them in due to the huge amount of competition. Simply putting something in a picture form isnât enough anymore, youâve got to go the extra mile to really wow people. Fortunately, there are a few tools online that will let you do just that by giving your infographic an upgrade.
The Many Eyes site helps you make interactive infographics for places like YouTube and Facebook. Examples include the âword cloud generatorâ which allows you and others who interact with the generator the ability to show âword cloudsâ which represent visually how often they use certain words on social media sites. So for example, if the word âchickensâ is used often by a particular person, it will be shown in a bright color and very large in the cloud. Making infographics like this for your particular site can give people an idea of what the site is about. If your site is primarily about health, than a word cloud about health will show people about the site right away.
Another example of such tools is Stat Silk. This includes StatPlanet software that has interactive infographic functions. This includes world data access. You can use this world data to create visual and interactive graphics.
VideoScribe allows you the ability to create a new sort of infographic type which is more of a video than a graphic. Videos are a huge way to reach people these days as well. The ability to create marketing videos to put on places like YouTube is incredibly powerful. Videoscribe allows you to draw animations and images to show your ideas in a video form. It even allows you to put in voice overs and music as well. VideoScribe actually has a library you can draw from for music. The software is rather easy to use and pick up without needing to know a lot of coding. Thereâs even a free trial available to see if you like it.
This tool gives you a lot of free pre-set templates for creating infographics in new ways. Some of them can even be interactive. Examples of the interactive variety include maps, which are a great way to illustrate anything that has a locational quality to it. For example, some will let users click on a particular preference, such as a particular type of restaurant, and then see a map visualization of what types of restaurants like that are near them light up on the screen.
Overall, the infographic world is a rewarding one for marketers and Internet personalities, but it can take a bit of effort. Getting used to new tools is often quite worth it though, as many of them are free and surprisingly easy to use and you could get your messages out there in no time.
This is a guest post by Marianne Ross, a freelance writer on business-related topics. You can find her tips and advices on several blogs. Nowadays sheâs writing on behalf Infographic World.
This blog is listed under Development & Implementations Community