Importance of Live Chat for the Education Industry

Live chat support is becoming an integral thing among almost all the businesses having websites and this feature has shown some extraordinary results. It has made a paradigm shift in the way businesses offer customer services to clients and has some excellent advantages too.

According to a research, live chat support can help you to get more customer retention and you can attract more potential customers who are curious about products and services you offer.

In the recent 10 years, the education industry has also shown some magnificent changes in a manner they conduct their businesses and you must have seen the online presence of almost all the universities and colleges for a simple fact- they want to reach out to the students in an easiest and convenient way.

Undoubtedly, today most of the students are searching for desired courses online and enrolling online too. During this process, sometimes, it is possible that they become clueless and want some quick help about the courses, benefits, enrollment procedures, placement related questions and much more.

If they find a live chat support, they will find it very useful and it will create a huge impact in the minds of these students and if you are successful in solving their problems, they are surely going to choose you for the academic preferences. There are many advantages of live chat support in websites of colleges and universities.

Also, it will be helpful for your institute to retain customers in future too.

Here is a list of advantages educational institutes are getting through the use of Live Chat:

Role in Enrollment

According to a research conducted by Babson Survey Research Group, the number of students taking courses online grew to 5.8 million in the US itself. Also, it is noticed that when you are offering you online live chat service for students to solve their queries and problems, they will find it more convenient and encouraging. Not just your potential students, it also helps to students who have already enrolled for the courses. In an era of globalization, when colleges and universities are offering online learning courses across the globe, a live chat support will help students sitting anywhere in the world to get answers to their queries in a more efficient and meaningful manner.

Interactive experience

It may happen that when a student visits your website, he loses interest quickly as nowadays, most educational websites offer almost same functionalities and it may possible that a student may get confused. A live chat support will help him to seek support from the university to clarify his queries and questions and if it is done satisfactory, he will surely enroll for the courses and programs. A live chat support makes the website more lively and interactive and by discussing various issues with an online representative, students will be able to understand the viability of the course they want to take.

It is a cost effective deal than a phone calling helpline

Yes, it is true. You can add a live chat support in your website and it will surely save some of your money you would spend on the online phone calling to the students for solving their queries. This is something you need to consider when you are already annoyed with the overhead costs. A live chat support feature is a cost effective deal and more precise and meaningful than a phone calling.

Let them connect to the right expert

You can establish a whole channel in your live chat support. For example, a student comes to your website and a general representative will chat with him. When a student tells his interests like Physics, you can redirect the chat line to the physics specialist. Furthermore, if he is interested in quantum Physics, physics chat specialist will redirect the line to a Quantum Physics Expert.

This chain will help you to direct the information in a right manner without losing an interest. Also, you can facilitate features like group chat in the live chat support to solve their queries.

Boost the customer service in right manner

You can add some canned responses to the feed like about courses, registration process, deadlines, fee structure, etc. Remember that a student who is on your website is looking for right answers in no time. A live chat support will help you to serve him better without distracting his mind. Also, you can enable a file sharing option to share files like online registration forms, cost structure, and other detailed files.

The Bottom Line

When it comes to selecting right courses online, there are many websites offering same to the students. You need to ensure that you offer something that others are not and for that, a live chat support can work a miracle for your educational institute. It not just facilitates your potential students to find right answers; it also enables you to serve them in a right manner. It will make a visit to your website more convenient and satisfactory for students and it will surely affect their decision-making process while enrolling. Everyone loves good experiences, don’t you?