Why Should iPhone Application Development Services Use iBeacon?

The smartphones have become more ubiquitous that developers are always keeping their eyes on the way they are developing. Everything which was once over the web has been transformed over the mobile devices. The users of smartphones also accepted this innovation and they are demanding something amazing and larger.

iBeacon is the location-based bluetooth technology iOS. Initially, iBeacon was thought as something notational but it has successfully brought into the realm of reality.

It has been observed that many people (e.g employees) spend the maximum amount of time indoors. Being indoor often blocks mobile signals. Due to weak signal, application or website unable to track/locate a device via GPS. Hence, there is a need of robust wireless technology that can help to deliver smooth location-based services.

Fortunately, iBeacons provide a feasible medium to track indoor mobile devices.The iPhone App development services can use iBeacon to acquire location to interact with future customers via suitable push notifications. It will help businesses to gain heavy profits. Retailers, event organizers, and educational institutes can also obtain the benefits of iBeacon technology.

iBeacon Concept :-

iBeacon is new technology and many people still have not understood what exactly is iBeacon?

iBeacon is basically a small piece of hardware which can be installed on a countertop or a wall. It uses Bluetooth Low Energy (BLE) technique to locate users and deliver notifications to them. It also acts as radio signal transmitter to interact with indoor devices within certain range.

iBeacon executes Bluetooth connection for delivering text messages to the particular mobile devices. Varying with GPS or Wi-Fi, iBeacon delivers wireless services that require low-level Bluetooth signals.

Today iBeacon technology is used all around the world where users demand efficient flow of useful information. However, retailers and marketers benefit more from the wireless technology as it allows them to target the potential customers.

For example, if the user has a convenience store app, iBeacon sends a notification to the users to draw their attention. It might cause users to enter the shop. Inside the shop, iBeacon can personalize different discounts and offers, speed up the checkout time.

It has been seen that each retail business is tailored with exact information and this is the main reason iBeacon is location-based information delivery system. Online and offline concept getting popular with iBeacon. Now the users can save and watch videos offline on sites like Youtube and all credits go to iBeacon technology.

Features That Make iBeacon More Popular :-

iBeacon is gaining momentum in the mobile application market. Advantages provided by iBeacon is the main reason behind this. Following are major advantages of iBeacon:

Contextual Marketing :-

Beacons have conquered the technological barriers that are limiting businesses from contextual marketing. These devices are installed at a particular point in a hall or a store. A smartphone or any smart gadget that lies in the particular area having Beacon app will receive the data in small packets.

When the device enters in the accessibility, a required message will be delivered, which helps in engaging possible customers, especially when they are in malls or any shopping outlets. Likewise, Airports and hotels can also be equipped with this technology for an outstanding user experience.

Strong Security :-

It is anticipated that iBeacon would be utilized to assign the task on the basis of location. iBeacon has the ability to deliver the proactive notifications to the users. With the help of iBeacon, users are able to overcome the different security myths. The iBeacons are retrieved with sensitive information without permissions.

At the airport, iBeacons will enable a free access to the digitized sky-library. The users now expecting that iBeacon should cover all push notifications that are related with terminal information, inter-airport transport and even car parking.

Mobile App Optimization :-

Businesses mainly focus on the integrated based technology. Mobile application optimization is expected to be the prime practice to derive the huge profits. For example, the retailers are using iBeacon for cashless checkouts. iPhone application development services have realized that location-based technology enhances the mobile application optimization.

Cost Effective, Easy And Customizable

Reaping the outstanding benefits at a pocket-friendly cost is the best thing about this technology. One can efficiently buy a set of four transmitters linked with a CMS and an application just by investing $100 or less.

Moreover, the configuration is simple. Each transmitter has a Universally Unique Identifier (UUID), for which one just needs to generate actions, card tags, and set rules once installed. The total installation can be custom-made according to the requirements and budget.

Since it is available at an affordable price, users can go for a starter and try it before buying a huge set. Users can easily customize complete installation as per the requirements and budget.