on 11 October 18
SEO, or search engine optimization, is a strategy to bring more visitors to your website. Whether it’s a recipe blog, or an eCommerce online store, SEO is a critical strategy to use to maximize the amount of customers you get. In order to achieve an exceptional eCommerce SEO campaign, there are five factors that need to be considered. And lucky for you, at 1 Digital Agency we know how to do all of them!
Keyword research is the cornerstone of any SEO campaign; the keywords you select for content sets your SEO strategy in motion and determines the audience and niche you want to fit into. You need keywords that are relevant to the products you have on your eCommerce store, that have a high search match, and have a low difficulty score. We are a Google partner, so we understand the search results landscape better than anyone in the business and can help draft the perfect keywords.
2. Identifying Existing Problems
A website that doesn’t flow smoothly is only going to make it hard to turn your visitors into customers. At 1 Digital Agency we conduct a thorough usability and conversion analysis of your eCommerce site to optimize your website’s flow. We will also evaluate your website’s foundation, to ensure that your link structure will be able to handle eCommerce SEO.
3. On-Page Optimization
The most important function of on-page optimization is to drive your eCommerce website towards higher rankings, which will only bring more visitors to your website. Our thorough website analysis ensures that every single one of the pages on your eCommerce online store is utilizing your SEO campaign and driving your rankings up.
4. Content Addition
Adding content to your eCommerce website is used to maximize the amount of SEO keywords that appear on your site, which will maximize the chance of someone Google searching for eCommerce SEO to come to your website. 1 Digital Agency can help with both finely crafted on site content writing, and if you want a blog attached to your website. A blog can be another way for an eCommerce website to maximize their SEO outreach.
5. Link Building
Link building works through inbound content marketing and partner and link strategy. Both work by partnering with other sites to create backlinks to maximize your customer reach, and creating content that is likely to be shared over social media.
At 1 Digital Agency we can help you create a customized eCommerce SEO campaign that will maximize your clientele and your business’s potential. Are you interested in benefiting from our SEO campaign abilities? Try out our free SEO audit for your website today! And for any of your other eCommerce needs, contact us for a consultation today and let us help your business grow to it’s fullest potential.