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A Different View upon Social Networking and Impact of Social Signals in SERP

Published on 10 October 13
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A social networking website is an attractive place in our lives where we enjoy the internet surfing like making friends, relationships and enjoy the videos and share interesting stuff in our community etc. Now people also make search on social networking websites to full fill their basic needs and Internet marketing experts taking huge advantage by designing their business profile more attractive on social networking website. Google plus is now a big signal in ranking in Google, May be Google did it to ensure success of Google plus because few products from Google failed during the past like Google buzz, Google knoll, Google answers etc.  Experts are still aware about it that in early days, Google was not giving too much importance to social links in search engine ranking. But now it has become a major factor and almost all brands are now available on Google plus and also using Google’s authorship features.
How Social signals impact on search - 
I am not going to make any comparison between various social networking websites that which social networking website is great and better than other one but here to focus on all aspects that are factored in search engine ranking. So before the start we must understand few basic steps that how search works as many marketers avoid these things. This video has announced by matt cuts -

Now it’s easy to say that search is about giving people the answers what they’re looking for -even it’s a blog article, news, stock quote and video or a map. Now take a look how we are using Google plus -

A Different View upon Social Networking and Impact of Social Signals in SERP  - Image 2

What to Do now For more advantages -

We all know that social networking site provides a platform to share our thoughts, links, photos and videos. The success of every share depends upon the quantity of the likes and shares of other people. So it’s much advisable to share some trendy image, video or content that attracts visitor’s eyes and compress them to make like or share in Facebook. Don’t be ever professional on shares and also take care of some entertainment stuff in your social media profiles such as contest, votes, celebrities, etc. Now let’s take some concerned from Google plus which is an important factor in search engine ranking.


  • Content that can be like by other we use social Google plus button at our website with its logo and want more voted.
  • Results that many people have voted plus-one can be really positive response with huge traffic.
  • For this you can configure the button on your own page to show or not to show the counts.
  • In addition you can show all your hits on any plus-1-button in your Google profile if you like.
  • Your post or profile will get page rank from Google.
This blog is listed under Development & Implementations , Digital Media & Games and E-Commerce Community

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