on 28 August 18
With the digital landscape is increasingly competitive and the cost of acquiring a new site project constantly growing , web designers need to be enabled to create in finding additional ways ongoing value to their customers .
To survive , they need web designers to adapt and increase revenue per customer .
In this article , five strategies for growing your income from the project site will cover .
Site Maintenance Services
Peace of mind is a beautiful thing to you and the customer . Will want your customer know that you will be there when something goes wrong , you always .
And you can be, for a price .
Ongoing maintenance is an important part of running a website that some agencies specialize exclusively to providing site maintenance :
Discussion on a site maintenance service arrangement in progress , before starting a project , will ensure that you do not have to do any upselling unpleasant post-project , and the client in a position to sleep easy knowing that you are there to be in order to help them if ever the time comes.
For many of our customers in the social garden ( digital agency who helped found ) , we start them at a basic rate of 5-10 hours per month , depending on the complexity of your site that collected automatically after for our normal hourly rate .
If all this sounds like too much work for you or your staff , consider the task of site maintenance , outsourcing of high quality , which will take place without greater involvement of hands services . You can also use the services as markets Folks tweaky or creative .
Conversion Rate Optimization
At the end of the day you can not with absolute certainty , predict how real users on the site you've built , behavior .
This is where optimization services come in. conversion rate
Most of my clients are surprised when I say able to automatically split test different variations of your website concept to them - for A / B testing - to improve your conversion rates .
Provision of conversion rate optimization services can be :
The development of experiment : To test hypothesis variables , control and proposed changes
Management experience : you can use software like Visual Website Optimizer or Optimizely for this application
Results of the experiment : you can use the data you collected and their recommended changes summarized
Update if necessary , to get the site with improved design : the implementation of changes to the site
5 Mistakes You Must Avoid When A / B testing your projects
How to increase conversions on a website in 45 minutes
Use the 80-20 rule to your site to increase the effectiveness
Your client decided to make an investment in a site, and the most common reason why they did it because they believe that it is new business opportunities for them to produce . The development of your plan online marketing, an additional service you can be . This may include the establishment of a list of addresses , SEO , development of best practices for managing your social media presence , creating a strategy for online advertising , and so on .
If you are a professional online marketing, you can still make a tidy profit from the current supply of specialists in this field . Many digital marketing agencies ( including my company ) offer a program of healthy partnership that gives you a product of leading marketing industry for the time and effort to learn without , and get him to deliver the latest traffic generation strategies .
Form When selecting an agency to establish a long-term partnership with , be patient and do your homework . Your customer trust your advice and you do not want to rush into something and in the end she let down .
A 4 - step process for a Positive Web Marketing Approach
The vision of Google PageRank : Alternative Metrics SEO
Managed Web Hosting
Website hosting has traditionally been the go-to way for web designers and developers to create a recurring income from your current customers .
Your customers will be thrilled to hear that they have to find a hosting company and their own hosting solution . This also makes it easier for you and the client on site updates and maintenance to run .
Reliable shared hosting companies like Rackspace Web and media provide affordable solutions , managed, you can host multiple domains on the site .
If you is the ability to accurately track your looking for web hosting services for a good price and you should consider using a Virtual Private Server ( VPS ) provider such as Linode , digital ocean or Prgmr . As shared hosting is a VPS , you can deploy and manage multiple domains virtual hosting sites .
The disadvantage of using a VPS is that if you are unaware of administration web server , the learning curve can be steep .
However , a VPS will give you . Many advantages over shared web hosting , as more hardware resources and much better control with the software and server configuration
This blog is listed under Development & Implementations Community