Google Adsense is the most popular Pay-Per-Click (PPC) platform currently available on the internet and is widely used by internet marketers as their primary source of online revenue. There are stories all over the internet and even in books and magazines about how people are making thousands of dollars a month by utilizing Adsense. This is possible and easy to accomplish as long as you do things correctly, however it is very common that people donât understand exactly what you need to do in order to generate this type of revenue.
By following these simple tips you will be well on your way to earning your first Google Adsense paycheck.
Tip #1 - Pick a Low Competition Niche
You have to think of your Adsense property (website) just like you do a business. If you were starting a business you donât want to start one that is very competitive, and that is just simple math. Instead do your homework, do some niche research and fine a niche (or industry) that has a lot of potential but not a lot of competition. The lower competition you have the easier it is to rank in search engines, and search engines will most likely be your biggest source of traffic.
Tip #2 - Increase Web Traffic
If you are going to make good revenue through Pay-Per-Click platforms like Google Adsense you have got to have traffic going to your website. The best way to get targeted website traffic to any website is by search engine optimization (SEO). The first thing you need to do when performing Search Engine Optimization for your website is Keyword Research. You want to find keywords that have high traffic but low competition, this way you donât have to work as hard in order to get your site ranking on the first page. There are many who provide targeted website traffic to your website/blog. But buying targeted website traffic has its own risk and implications and is generally not recommended on adsense websites/blogs.
Tip #3 - Increase Click thru Rate (CTR)
As mentioned above you have to get traffic to your website in order to make money, however, once you have the traffic to your site you need to have a good Click Thru Rate in order to make the money. Click Thru Rate is all about placement and integration. You want your users to click on these ads, so placing them in strategic locations is key. One thing to ensure is make sure you place ads âAbove the Foldâ or above the scrolling plane of a website. The other major place to put an ad is right around the logo of the website, as this is the most common place a user clicks.
The three tips mentioned above are guaranteed to help you increase your Adsense earnings; however you have to think of your websites just like you would a business. Just like with any business your main goal is to maximize revenue while minimizing expenses.
One more thing to remember with Google Adsense is that you MUST read and follow their terms of service. Many people have earned thousands of dollars by bringing in website traffic the wrong way and found out that their accounts have been deactivated with thousands of dollars in it, and they are no longer entitled to that money.