Web Development Trends in 2015
Internet is becoming an integral part of business in a big way. The past decade has seen an exponential rise in the number of websites on the World Wide Web. Any business which is not leveraging the power, connectivity and reach of a website or online portal is considered to be obsolete and ‘old school’. In a world where every organization is competing to not only offer better products, but also better channels to acquire those products, website designing has become a lucrative business in itself, with individuals as well as firms providing competent web development services. The channel and packaging of a product are as important as the product itself. A well designed, attractive, easy to use and comfortably navigable website can do wonders for any business.
Let’s look at some of the important trends in web development today which are followed by top web companies - http://nywebdevelopment.com/:
Formatting
Fonts add personality to your webpage. While content is still more important than design or looks, one cannot deny that a well packaged product sells better in comparison to the same product with a mediocre package. In terms of web design, if content is your product, the design is your package. This ‘design’ includes the typography of your page, including the font, the size and color of text and the placing.
Feedback Page
An increasing number of websites today have a feedback page. This page is meant not only for the product itself but for the website too. While a web development expert can tell you the best, it is not a bad idea to know the consumer experience too. A user might be able to rightly point out the mistakes, usage problems and omissions, if any.
Flat Design Vs. Gradient
With the coming of iOS7 and Android 5.0 ‘Lollipop’ with its ‘Material Design’ user interface, Flat Design has taken center stage. With the two biggest tech-players in the world, Apple and Google marking a clear shift away from gradients and shadows, we can expect this trend to be followed by other developers too. We will soon see more animation based functions in almost every aspect of design.
Responsive Websites
With the coming of the smartphone, tablet and ‘phablet’ era, mobile computing is becoming more important than even desktops. More number of people use the internet more number of times via their mobile devices rather than through their desktop or laptop PCs. Your website needs to be adaptable to any device and should be agnostic to any platform that it is running on. A responsive website is one which can detect the platform, operating device and the screen size and adapt itself automatically.
Multimedia
Another clear indication of a good web design is the presence of visuals instead of just plain boring text. More and more websites now use images, audio and video to communicate their message instead of simply writing it in a chunk of text. Images and videos are sharable via social media, making your content self-promoting through user interaction. Moreover, video hosting services like YouTube give the video owner access to analytical data (like the number of views) and even let them monetize it. However, this sort of web development requires a good judgment as over-use of such elements might make the web-page ‘heavy’ and take time to load, making it cumbersome for the users to visit it, especially in areas with relatively lower internet connection speeds. What a developer needs to do, is strike a balance between efficiency and looks.
Single Web-Page Websites
Users have now become used to scrolling through long pages, thanks to the advent of social media giants like Facebook, Instagram and Twitter. This facilitates the comeback of long-scrolling websites which had gone out of fashion a while back. The advantage of such websites is that they load all the content at once, making it very simple for the user to browse through the content in one flow instead of clicking on different sections and waiting for them to load one by one.
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