Wireframes Help To Produce Effective Designs

There is seldom a professional in any field who start working on project directly without making any plan. Same applies to the website design as well. We can say that wireframe is the plan for website design. Wireframe is nothing but a sketch of the webpage structure done in black and white color. They generally use blocks of rectangular shape to define placeholders for various design elements on the web page. The task of creating wireframes generally starts after meeting with the client. During this meeting all the requirements are gathered from client and a wireframe is designed to put all these things together.

Creating wireframes require much less time than creating even the draft quality for actual design. Making some revisions or changes on wireframes is less time consuming and much iteration can be done to get desired design. We can say that wireframe is the bare structure of bones and a designer applies flesh on it by adding colors, textures and other styles. Once wireframe is finalized and signed off by client and design team, designers can start working on the visual elements of the website.

While building any website, designers, developers and marketing teams always exchange views before coming to final decision. These teams work towards giving a memorable user experience to the visitors and essentially take them to the pages where they convert into real customers.

Hierarchy of pages -

On any given website, it is less likely that all pages have same layout or wireframe. Pages are designed with different purposes and are connected with each other. Sitemap defines the structure of website along with hierarchy and flow of pages. For websites with more number of pages, sitemaps can be little complex. To simply the flow and create more obvious, simple user experience you might require to make changes to the page layouts or order. At such times, wireframes can be of great help. Wireframes are much easier to handle when it comes to re-arranging or re-ordering the elements than the fully designed web pages,

Identify Call To Actions areas -

Each page on the website has specific purpose. After visiting that page user is expected to perform some action such as fill-up subscription form, select items to purchase etc. Designer can think about the placement of call-to-action block on each page so that it gets more focus than other elements.

Increase in Time Efficiency

Using wireframes for most of the design discussions can significantly reduce time resource. As all developers are on same page with the page structure, it becomes much easier to discuss and convince other members for any suggested change. Changes can be applied easily to wireframes by anyone as it does not require any artistic skills. Updated wireframes act as foundation for next round of discussions. Documenting wireframes does not require large space and specific graphics tools; you can even use word processor or PowerPoint presentation to record your wireframes.