Six Software Programs All Small Businesses Should Invest In

Small businesses often lack IT, human, and financial resources, making it difficult to remain productive and competitive. To get the basics of your business down, you have to find ways to give your company breathing room without giving up a lot of money and time. The following six software programs are great investments every small business should make their first few years starting out.



Software Development Program
Software development can be a complex and time consuming process that involves programming, documenting, testing, and debugging. However, there are standard software development programs available for companies to invest in that will allow them to publish their own internal software. There are also online companies that offer web-based software development tools and typically offer full customer service and measurable statistics, making things more track-able and easy for you to see the benefits of. Internal app or software development is also a great way to reduce high IT costs. Talk to Utah software companies who have experience getting new businesses off the ground to see what directions you can go in.

App Building Platforms
Large companies that are ready to engage consumers through their smart phones donât need to rely on a third-party IT company to create their app. Instead, there are many building platforms that allow you to create your own. For example, one of the most popular programs is Appery, a cloud-based mobile app that is convenient and user friendly and Mobile Roadie allows users to freely view how their app would appear before paying.

Google Analytics
Google Analytics is one of the best analysis programs since they offer a basic service for free that provides fundamental information about your web traffic. Their paid service offers more comprehensive consumer behavior information that online companies need in order to stay profitable. For example, it offers advanced features, such as event tracking, cross-device statistics, data consolidation, and conversion reporting so startup companies can see the native countries of their site visitors and the percentage levels of traffic drivers, all through easy to read graphs and charts.

Security Programs
Every small company must have excellent anti-virus and anti-malware programs to guard against data breaches. AVG Anti-Virus, Malware Anti-Bytes, and Kapersky are three of the most popular security software programs that offer comprehensive protection at very affordable prices. Even better, they also offer additional security programs, such as firewalls and rootkit scanning programs.

Wix
Wix is a handy website that helps users create blogs and websites and is a great option for small businesses that lack IT support and resources. Instead of complex coding, businesses can simply use the drag and drop features to easily create a fully customized site or blog. Wix also allows users to change the background template without difficulty and tech savvy users can take advantage of the market app which allows users to integrate smart phone apps onto the Wix platform.

OpenOffice
Not every company can afford Microsoftâs expensive Office suite that includes Word, Excel, PowerPoint, and Outlook. However, OpenOffice is an open source suite of similar programs that businesses can use for free. OpenOffice also offers templates, extensions, and dictionaries. Because it is an open source platform, users are allowed to access and edit the programming across the web. This means that users can create unique extensions with the support of the online community.

There are many software programs that offer excellent benefits to small business without the big costs or confusion. Businesses should take advantage of these programs and give themselves a head-start in the industry.