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Analyst, Campaign Analytics

Position Type Permanent
No. of opening(s) 2
Location Singapore
Posted 25-July-2018
Description
An excellent opportunity to be part of analytics team providing meaningful insights for marketing campaign effectiveness within financial services industry.
Skill-set Requirement
  • Degree in Business Analytics, Applied Mathematics or Statistics;
  • At least 2 years of analytical experience in financial service industry;
  • Experience in programming skill using analytics tool such as Base SAS, SAS EG;
  • Experience in data mining tool such as SAS EM;
  • Experience in dashboard development using Qlikview;
  • Posses strong analytical skills;
  • Good communications and interpersonal skills.

Desirable Skills
  • SAS Certified.
Job Responsibilities
  • Increase market share and customer base through Campaign Analytics;
  • Construct dashboards, data preparation  and reporting mechanisms that appropriately convey marketing results in an insightful manner;
  • Discuss and advise business on analytics requirements;
  • Develop advanced statistical models and customer segmentation to support insights that lead to effective marketing campaigns;        
  • Providing integrated marketing analytical solutions across customers and channels to improve marketing decision-making;
  • Drive continuous improvements/proactive review/optimization of campaign performance tracking report with business.
Domain
Insurance
Role Compatibility
Business Analysis
Level Compatibility
Analyst

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Company Details

Sciente International Pte Ltd
Sciente International Pte Ltd

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