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SEO Analyst (1-4 yrs)

Location Madurai, India
Posted 25-December-2018

Roles and Responsiblities :

- Conduct keyword research using various tools (like Keyword Planner and Moz)

- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages

- Perform competitive analysis and identify gaps in our content or areas of improvement in our web design

- Track important SEO metrics including organic traffic, conversion rates and time spent on page

- Update older content and add effective calls to action (CTAs) to improve user engagement

- Report on performance metrics comparing them to our SEO goals and benchmarking data

- Optimize pages for mobile

- Implement link building strategies and manage backlinks to build online authority

- Monitor paid search campaigns

- Keep pace with SEO, search engine, social media and internet marketing industry trends and developments

- Research and administer social media tools in support of clients- social media strategy

- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals

- Monitor and evaluate search results and search performance across the major search channels

Awards & Accolades for MyTechLogy
Winner of
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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