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Head of Marketing, Asia

Location Hong Kong, Hong Kong
Posted 18-January-2019
Description
Head of Marketing, Asia
[Description] In this newly created Hong Kong-based regional role, you will report into the publisher and drive audience growth across Asia through online and offline activities. Creating and executing strategic audience development strategies and plans, you will optimise campaigns across print, digital and social media platforms and offline events and will develop strategic business partnerships, revenue streams, and cross-promotional opportunities to maximize growth potential. You will connect with audiences across Asia testing products and acquiring feedback and tracking and collecting data. You will conduct data analysis and make recommendations internally and will work closely with editorial, events and commercial teams for implementation while overseeing the creative production process of marketing and sales materials.

Requirements
- Minimum 10 years managing traditional, digital and social media campaigns
- Skilled in audience development, digital marketing, social media and digital analytics
- Experience in event marketing and publicity
- Excellent command of English; an Asian language is a plus.
- Willing to travel throughout the region
Salary details
USD 70000.00 to USD 90000.00

 
Awards & Accolades for MyTechLogy
Winner of
REDHERRING
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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