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Senior Marketing Executive, Digital CBD5 daysRetail

Location Singapore, Singapore
Posted 19-March-2019
Description
Senior Marketing Executive, Digital (CBD/5 days/Retail)
[Description]
5 days
Retail (Beauty & Wellness)
CBD area

Responsibilties:
Conceptualise and implement marketing campaigns and activities to build and maintain high level of brand awareness
Manage brand’s initiatives in digital marketing, social media and out-of-home media
Plan and execute marketing campaigns for leads generation
Work with influencers and bloggers on social media marketing campaigns
Liaise with operations team to carry out in-store, BTL promotions
Liaise and coordinate with shopping malls on campaigns and promotions
Develop written and editorial content for advertisements
Work closely with design team in the development of marketing collaterals
Monitor and ensure KPIs set are met by monitoring and evaluating the effectiveness of campaigns, events and promotions
Tracking and analysis of competitors activities

Requirement:
At least a diploma in Marketing / Mass Communication
2-3 years’ experience in marketing preferred
Proficient in Microsoft Office software
Bilingual in English and Mandarin, spoken and written to liaise with Mandarin speaking associates
Keep abreast of digital media and trends
Numerate and analytical
Ability to multitask in a fast-paced environment
Able to work independently as well as be a team player
Salary details
USD 40000.00

 
Awards & Accolades for MyTechLogy
Winner of
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Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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