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Social Media/Community Manager

Location Singapore, Singapore
Posted 03-August-2021
Description

Job Description
About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services-all powered by the world's largest network of Advanced Technology and Intelligent Operations centres. Our 506,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at .
Key Responsibilities
Owning the relationship between the brands and their social media communities on the organisation's market-level owned social media channels, across the major social media platforms (Facebook, Twitter, Instagram, YouTube, LinkedIn).
Day-to-day operation of the brand's in-market social media channels across the major platforms
Implementing all elements of the Social Media Strategy relating to in-market management, including publishing content and social customer care
Follow platform and community trends to develop recommendations for optimization
Ensuring the social media guidelines are adhered to across all platforms, such as when to publish content, tone of voice and how to escalate potential reputational threats
Beyond the listed responsibilities and activities, this role requires an understanding of the Marketing lifecycle and social media's function in the wider multichannel environment. Collaboration with CRM and other marketing teams is imperative in order to create industry-leading customer experiences across all touchpoints.
Key Activities
Management of social media communities through the use of a social media management tool
Responsive messaging across organic, paid and boosted activity
Maintaining & updating the social media editorial and content calendar
Maintain and update responsive messaging matrix
Activating social media campaigns / content
Providing social customer care
Social media crisis management and tracking and escalation of reputational threats
Generation and nurturing of social media leads
Participate in project briefings, liaise as needed for social media channels.
Qualifications
Hiring Qualifications
Marketing
3-5 years minimum experience working in social media
3 years minimum in managing social media communities
Deep expert in using social media management tools or certified on such tools (Salesforce Social Studio is preferable, Sprinklr and experience in other tools is also valuable)
Strong ability to interpret social media listening and analytics outputs (skilled in gaining insights from social media data)
Understanding of local social media laws and regulations
Language (as per solution)
Functional business languages
All of our consulting professionals receive comprehensive training covering business acumen, technical and professional skills development. You'll also have opportunities to hone your functional skills and expertise in an area of specialization. We offer a variety of formal and informal training programs at every level to help you acquire and build specialized skills faster. Learning takes place both on the job and through formal training conducted online, in the classroom, or in collaboration with teammates. The sheer variety of work we do, and the experience it offers, provide an unbeatable platform from which to build a career.
Accenture is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, gender identity, or any other basis as protected by applicable law

 
Awards & Accolades for MyTechLogy
Winner of
REDHERRING
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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