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Creating an Editorial Calendar

Course Summary

Ever publish a video or article that didn't get the attention you think it deserved? Are you often juggling competing messages and stories? Editorial calendars help you organize and schedule your marketing campaigns and ensure your content meets its potential. Here Brian Honigman covers the best practices for creating and using an editorial calendar. He'll walk you through the choices you need to consider before choosing a calendar format (master or secondary; department specific or task specific) and selecting a tool (a simple spreadsheet or a CMS like WordPress). He then shows you how to create your calendar, and execute on it consistently going forward.


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    Course Syllabus

    1. What Is an Editorial Calendar?
    2. Goals of Your Calendar
    3. Tools for Your Calendar
    4. Format Your Calendar
    5. Execute Your Calendar
    Conclusion


Course Fee:
USD 19.99

Course Type:

Self-Study

Course Status:

Active

Workload:

1 - 4 hours / week

This course is listed under Open Source and Development & Implementations Community

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Awards & Accolades for MyTechLogy
Winner of
REDHERRING
Top 100 Asia
Finalist at SiTF Awards 2014 under the category Best Social & Community Product
Finalist at HR Vendor of the Year 2015 Awards under the category Best Learning Management System
Finalist at HR Vendor of the Year 2015 Awards under the category Best Talent Management Software
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